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I have over twenty-six years of experience producing content across online and offline channels. I have always worked as part of Sales and Marketing teams - both client and agency sides. I have gained invaluable experience working across several industries such as Banking and Tech both B2B and B2C (CA Technologies and Affinion International), where I have been responsible for the planning and execution of innovative Marketing, PR and Communications activities relevant to each business. Coupled with more creative work with Dulux UK (AczoNobel) and The White Company I have a real passion and understanding for design and branding. I am also a very capable 'hands on' digital designer able to create the assets required to support marketing campaigns. I am very much happy to get involved. PR skills I have gained relevant to this role; writing news articles, stories, tailored for social media channels. Please see my CV attached for more specific details on my experience and skills I can offer to your teams and business on a freelance basis, working on presentations, branding documents, social media etc.…I have over twenty-six years of experience producing content across online and offline channels. I have always worked as part of Sales and Marketing teams - both client and agency sides. I have gained invaluable experience working across several industries such as Banking and Tech both B2B and B2C (CA Technologies and Affinion International), where I have been responsible for the planning and execution of innovative Marketing, PR and Communications activities relevant to each business. Coupled with more creative work with Dulux UK (AczoNobel) and The White Company I have a real passion and understanding for design and branding. I am also a very capable 'hands on' digital designer able to create the assets required to support marketing campaigns. I am very much happy to get involved. PR skills I have gained relevant to this role; writing news articles, stories, tailored for social media channels. Please see my CV attached for more specific details on my experience and skills I can offer to your teams and business on a freelance basis, working on presentations, branding documents, social media etc.

Niki Weston

Brand Designer, Graphic Designer, Designer, +5

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I have over twenty-six years of experience producing content across online and offline channels. I have always worked as part of Sales and Marketing teams - both client and agency sides. I have gained invaluable experience working across several industries such as Banking and Tech both B2B and B2C (CA Technologies and Affinion International), where I have been responsible for the planning and execution of innovative Marketing, PR and Communications activities relevant to each business. Coupled with more creative work with Dulux UK (AczoNobel) and The White Company I have a real passion and understanding for design and branding. I am also a very capable 'hands on' digital designer able to create the assets required to support marketing campaigns. I am very much happy to get involved. PR skills I have gained relevant to this role; writing news articles, stories, tailored for social media channels. Please see my CV attached for more specific details on my experience and skills I can offer to your teams and business on a freelance basis, working on presentations, branding documents, social media etc.…I have over twenty-six years of experience producing content across online and offline channels. I have always worked as part of Sales and Marketing teams - both client and agency sides. I have gained invaluable experience working across several industries such as Banking and Tech both B2B and B2C (CA Technologies and Affinion International), where I have been responsible for the planning and execution of innovative Marketing, PR and Communications activities relevant to each business. Coupled with more creative work with Dulux UK (AczoNobel) and The White Company I have a real passion and understanding for design and branding. I am also a very capable 'hands on' digital designer able to create the assets required to support marketing campaigns. I am very much happy to get involved. PR skills I have gained relevant to this role; writing news articles, stories, tailored for social media channels. Please see my CV attached for more specific details on my experience and skills I can offer to your teams and business on a freelance basis, working on presentations, branding documents, social media etc.

Available to hire

I have over twenty-six years of experience producing content across online and offline channels. I have always worked as part of Sales and Marketing teams - both client and agency sides. I have gained invaluable experience working across several industries such as Banking and Tech both B2B and B2C (CA Technologies and Affinion International), where I have been responsible for the planning and execution of innovative Marketing, PR and Communications activities relevant to each business. Coupled with more creative work with Dulux UK (AczoNobel) and The White Company I have a real passion and understanding for design and branding.

I am also a very capable ‘hands on’ digital designer able to create the assets required to support marketing campaigns. I am very much happy to get involved. PR skills I have gained relevant to this role; writing news articles, stories, tailored for social media channels. Please see my CV attached for more specific details on my experience and skills I can offer to your teams and business on a freelance basis, working on presentations, branding documents, social media etc.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Director at FRANKROSEL TD.

March 1, 2025 - Present

Director overseeing brand strategy and creative direction; leads marketing design initiatives and client engagements.

Marketing Design Manager at Springbridge Direct LTD

November 1, 2021 - March 1, 2025

Part-time Marketing Design Manager responsible for digital and social campaigns to maximise profitability for both retail and trade sales; managed retail and trade websites; developed brand, PR and advertising campaigns; produced customer case studies and social content; planned and executed email marketing, CRM and Google advertising strategies.

Digital Designer at Heidi

May 1, 2021 - June 30, 2021

Freelance creation and design of online and offline assets such as digital email banners, social posts and printed materials; supported sales teams with promotional assets for cafes and restaurants.

Visual Content Designer at MediaFly

March 1, 2021 - May 31, 2021

Contract design and delivery of digital sales presentations; translated business and marketing objectives into visually engaging designs.

Marketing Design Manager at Upgrade Pack

July 1, 2020 - March 31, 2021

Brand guardian; established house style; designed social media assets and ensured branding consistency across channels (Instagram, Twitter, LinkedIn, Facebook) linking back to the website and app; managed sponsorships and PR opportunities; created high-profile customer case studies; ongoing social, email and CRM design activities.

Digital Design Manager at CxLoYalty (Affinion International)

June 1, 2016 - July 31, 2020

Led agile UI/UX creative process with development teams; translated business and marketing objectives into fresh, visually compelling designs; designed and delivered emails, landing pages, banners, website designs, app pages, and PowerPoint decks; developed HTML email templates; implemented adaptive and mobile-responsive layouts with UX input.

Colour & Design Manager at AkzoNobel

September 1, 2014 - May 31, 2016

UK Colour and Design role; produced the 'Dulux Lets Colour' magazine (print and digital) and online presence; collaborated with agencies and internal teams to deliver commercial and creative content; led cross-functional coordination and project management.

Multimedia Design Manager at CA Technologies

April 1, 2007 - September 1, 2014

Corporate Communications team; planned, developed, designed and implemented digital assets for campaigns; specialised in multimedia across digital and print; contributed to intranet/employee communications.

Digital Web Manager at The White Company

December 1, 2006 - July 1, 2007

Contract Digital Web Manager/Designer responsible for the re-launch of The White Company consumer website; designed online experience, managed email campaigns and customer engagement; contributed to information architecture.

Senior Digital Designer at Grass Roots

January 1, 2006 - December 31, 2006

Contract Digital Designer focusing on CRM-driven digital assets; created pitches for clients such as BMW, Sky, Lexus; designed digital assets and branded landing pages.

Art Director at Titan Outdoor (formerly Maiden Outdoor)

January 1, 2002 - December 31, 2006

Led in-house marketing design studio; created sales pitches, animated posters for digital screens, and designed bespoke campaigns (experiential, large format, interactive digital screens).