Samik Shya Kunwar

Led digital marketing initiatives across SEO, PPC, social media, and email marketing to grow brand visibility and lead generation in Nepal. Managed on-page, off-page, and technical SEO, including landing page optimization, site audits, and structured data implementation in collaboration with developers. Conducted keyword research and competitive analysis using SEMrush, Ahrefs, SEO Profiler, and Google Keyword Planner, and created SEO-optimized content. Implemented and optimized Google Ads (Search & Display), social media advertising, and email marketing campaigns with a focus on ROI. Tracked performance with KPIs and provided regular reporting; collaborated with sales to ensure smooth lead handover. Also oversaw content creation, including blog articles, landing pages, and meta descriptions, and supported cross-functional marketing campaigns.

Developed and executed SEO strategies to boost organic traffic and search rankings. Performed in-depth keyword research, audits, and competitor analysis; optimized on-page elements, technical SEO, and site speed; implemented structured data and mobile optimization. Coordinated with development team to fix indexing issues and improve crawlability; managed Google Analytics and Google Search Console to monitor performance. Led content outreach and link-building initiatives to improve domain authority; collaborated with marketing and product teams on integrated campaigns.

Designed and managed website and digital marketing initiatives, focusing on responsive web design, UX improvements, and branding. Led the creation of marketing materials and campaigns across channels, including social media and email marketing, to drive engagement and conversions. Worked with cross-functional teams to plan and execute integrated campaigns, and supported sales with digital assets and lead generation efforts.