With over 18 years of experience in marketing and a strong academic foundation including an M.A. in Poetic Practice, I have the expertise necessary to deliver high-quality, creative, and strategic marketing campaigns. My experience spans a diverse range of media and industries, including education, SEN, publishing, psychology, health, and digital healthcare. I am a certified CIM Chartered Marketer and am available to work in in a freelance capacity on a range of marketing projects. I have experience of creating content including thought leadership posts for management on LinkedIn, and generating content for marketing and sales teams to use on their accounts to generate conversation and connection. I am actively seeking new clients who wish to enhance their visibility. To find out more about my work visit _Website not available. Sign in: https://www.twine.net/signup_

Simone Lewendon

With over 18 years of experience in marketing and a strong academic foundation including an M.A. in Poetic Practice, I have the expertise necessary to deliver high-quality, creative, and strategic marketing campaigns. My experience spans a diverse range of media and industries, including education, SEN, publishing, psychology, health, and digital healthcare. I am a certified CIM Chartered Marketer and am available to work in in a freelance capacity on a range of marketing projects. I have experience of creating content including thought leadership posts for management on LinkedIn, and generating content for marketing and sales teams to use on their accounts to generate conversation and connection. I am actively seeking new clients who wish to enhance their visibility. To find out more about my work visit _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

With over 18 years of experience in marketing and a strong academic foundation including an M.A. in Poetic Practice, I have the expertise necessary to deliver high-quality, creative, and strategic marketing campaigns. My experience spans a diverse range of media and industries, including education, SEN, publishing, psychology, health, and digital healthcare.

I am a certified CIM Chartered Marketer and am available to work in in a freelance capacity on a range of marketing projects. I have experience of creating content including thought leadership posts for management on LinkedIn, and generating content for marketing and sales teams to use on their accounts to generate conversation and connection. I am actively seeking new clients who wish to enhance their visibility. To find out more about my work visit Website not available. Sign in: https://www.twine.net/signup

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Language

English
Fluent

Work Experience

Freelance Marketing Director at Little Red Hen Marketing Ltd
July 1, 2018 - Present
Development of customer acquisition and in-life revenue marketing plans through all phases of the campaign lifecycle. Execute email, social, online and offline advertising and key collateral for two high-profile products. Ensure key targets and KPIs are met and outcomes evaluated. First Project Manager for a small academic PR agency; identifying new opportunities and potential stories. Create content (blogs, guides, white papers); website maintenance and page creation; video campaign management; blogging; writing sales cadences; collateral design. Delivered high-quality blog content, website maintenance and established UK social media presence for an international digital health care company. Completed marketing package for a preschool launch.
Commercial Marketing and Product Manager at Little Red Hen Marketing Ltd
January 1, 2016 - June 30, 2018
Promoted to Commercial Marketing and Product Manager; development and management of marketing and product strategies for two high-profile products; manage product communications and KPIs; coordinate with partner organizations; report on campaign progress and outcomes.
Marketing Communications Manager at Little Red Hen Marketing Ltd
January 1, 2012 - January 1, 2016
Promoted from Marketing Specialist to Marketing Communications Manager (2012); responsible for four subject lists; copywriting, proofreading and project management of marketing materials; publicity for the Trade Religion List; liaising with PR agencies; coordinating national and local interviews, radio interviews and press copy; organizing subject-specific trade conferences and book launches.
Marketing Specialist at Little Red Hen Marketing Ltd
January 1, 2010 - January 1, 2012
Organising and coordinating marketing campaigns for four subject lists; copywriting, proofreading and project management of marketing materials; publicity for the Trade Religion List; liaising with PR agencies; arranging interviews and reviews; organizing subject-specific trade conferences and book launches.
Marketing Executive at Pearson Edexcel
May 1, 2008 - January 31, 2010
Publicity for the Trade Religion List; writing press releases, dealing with PR agencies; arranging national and local interviews, radio interviews and review copies.
Marketing Executive at Little Red Hen Marketing Ltd
June 1, 2006 - May 31, 2008
Promoted from Marketing Specialist; initial responsibilities in supporting campaign development, copywriting, proofreading and coordination of marketing materials.
Marketing Executive at Pearson Clinical Assessment
January 1, 2010 - April 1, 2018
Adobe Creative Cloud User (Photoshop, InDesign, Express Digital Skills, Acrobat courses). Social media planning and implementation via Hootsuite, Buffer, LinkedIn, and Facebook. Knowledge of systems including AEM, Wix, Canva, and Adobe Express. Publicity for the Trade Religion list; press releases and PR coordination; coordinating national and local media interviews; arranging radio interviews and review copies. Organising subject-specific and trade conferences and book launches. Handling customer and author inquiries.
Marketing Executive
June 1, 2006 - May 1, 2008
Organising and coordinating marketing campaigns for four subject lists. Copywriting, proofreading and project management of marketing materials. Publicity for the Trade Religion list; liaising with PR agencies; arranging national and local interviews, radio interviews and review copies; organising subject-specific and trade conferences and book launches. Handling customer and author inquiries.

Education

Master of Arts in Poetic Practice at Royal Holloway, University of London
January 1, 2009 - January 1, 2011
Bachelor of Arts in English at Royal Holloway, University of London
January 1, 2001 - January 1, 2004

Qualifications

CIM Chartered Marketer
January 11, 2030 - January 13, 2026

Industry Experience

Media & Entertainment, Education, Healthcare, Professional Services, Software & Internet