Marie-Eve Kouassi
Bridge-builder between luxury brands, culture, and their communities.
About
Bridge-builder between luxury brands, culture, and their communities. Trained across New York, London, and Lyon, with a strong foundation in graphic design, I anticipate emerging trends to position brands as culturally relevant and influential.
From influencer marketing to brand activations, every initiative I lead aims to create resonance with consumers, build engagement, and shape brand identities with long-term impact.
- 3 years' experience
- Joined January 2026
Languages
- FrenchFluent
- EnglishFluent
- Spanish; CastilianIntermediate
- GermanBeginner
Industry experience
- Media & Entertainment
- Professional Services
- Software & Internet
- Retail
- Travel & Hospitality
- Consumer Goods
More experts in Zurich, Switzerland
- Brand Designers for hire in Zurich, Switzerland
- Brand Strategists for hire in Zurich, Switzerland
- Content Creators for hire in Zurich, Switzerland
- Graphic Designers for hire in Zurich, Switzerland
- Influencer Marketing Managers for hire in Zurich, Switzerland
- Project Managers for hire in Zurich, Switzerland
- Social Media Managers for hire in Zurich, Switzerland
Work experience· 5 roles
Strategic sponsor relationships management, prospection, and execution of co-branded partnerships; brand marketing for photo/video shoots; vendor coordination and invoicing; community management and editorial planning for Instagram.
Led on-site Althaïr Launch x Nobu Hotel Atlanta collaboration; coordinated suppliers, RSVPs, guest logistics, and event collateral. Managed end-to-end PR and influencer campaigns, gifting ops, influencer briefs, and product allocation. Secured brand partnership with 22 NFL players; analyzed and optimized campaign performance; drafted press materials and monitored coverage. Achieved +120% media visibility and +38% store foot traffic.
Festival-hype digital strategy: content calendar, influencer onboarding. Managed four UGC influencers end-to-end (guidelines, approvals, compliance, content recovery) delivering 2M+ views and 60% IG/TikTok engagement growth. Ads & acquisition: A/B-tested TikTok ads (CTR 2%, conversions +50%, CAC -11%). Data analytics: KPI tracking, weekly reporting, strategy optimization (60% follower growth, 110% ticket conversions). Led a full festival rebrand, achieving record attendance (+20%) and 100K+ digital interactions.
Education· 6
Hire Marie-Eve Kouassi today
Post a job and invite Marie-Eve, or contact them directly. No hidden commission.