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Hi, I’m Karolina Oaks. I’m a digital marketer who blends creative storytelling with data-driven strategy. Over 5+ years in startups, I’ve built brands from the ground up, grown communities to 500K+ followers, and delivered $5M+ in sales impact through CRM-driven, multi-channel campaigns. I’m passionate about turning insights into action and delivering measurable growth that shines across channels. I’m currently expanding practical PPC skills through coursework and hands-on campaign projects, and I’m focused on aligning brand narratives with performance. I value collaboration, experimentation, and scalable processes that empower teams to ship high-impact marketing while maintaining a human-centered approach to brand storytelling.…Hi, I’m Karolina Oaks. I’m a digital marketer who blends creative storytelling with data-driven strategy. Over 5+ years in startups, I’ve built brands from the ground up, grown communities to 500K+ followers, and delivered $5M+ in sales impact through CRM-driven, multi-channel campaigns. I’m passionate about turning insights into action and delivering measurable growth that shines across channels. I’m currently expanding practical PPC skills through coursework and hands-on campaign projects, and I’m focused on aligning brand narratives with performance. I value collaboration, experimentation, and scalable processes that empower teams to ship high-impact marketing while maintaining a human-centered approach to brand storytelling.

Karolina Oaks

Digital Marketer, Brand Strategist, Marketing Strategist, +2

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Hi, I’m Karolina Oaks. I’m a digital marketer who blends creative storytelling with data-driven strategy. Over 5+ years in startups, I’ve built brands from the ground up, grown communities to 500K+ followers, and delivered $5M+ in sales impact through CRM-driven, multi-channel campaigns. I’m passionate about turning insights into action and delivering measurable growth that shines across channels. I’m currently expanding practical PPC skills through coursework and hands-on campaign projects, and I’m focused on aligning brand narratives with performance. I value collaboration, experimentation, and scalable processes that empower teams to ship high-impact marketing while maintaining a human-centered approach to brand storytelling.…Hi, I’m Karolina Oaks. I’m a digital marketer who blends creative storytelling with data-driven strategy. Over 5+ years in startups, I’ve built brands from the ground up, grown communities to 500K+ followers, and delivered $5M+ in sales impact through CRM-driven, multi-channel campaigns. I’m passionate about turning insights into action and delivering measurable growth that shines across channels. I’m currently expanding practical PPC skills through coursework and hands-on campaign projects, and I’m focused on aligning brand narratives with performance. I value collaboration, experimentation, and scalable processes that empower teams to ship high-impact marketing while maintaining a human-centered approach to brand storytelling.

Available to hire

Hi, I’m Karolina Oaks. I’m a digital marketer who blends creative storytelling with data-driven strategy. Over 5+ years in startups, I’ve built brands from the ground up, grown communities to 500K+ followers, and delivered $5M+ in sales impact through CRM-driven, multi-channel campaigns. I’m passionate about turning insights into action and delivering measurable growth that shines across channels.

I’m currently expanding practical PPC skills through coursework and hands-on campaign projects, and I’m focused on aligning brand narratives with performance. I value collaboration, experimentation, and scalable processes that empower teams to ship high-impact marketing while maintaining a human-centered approach to brand storytelling.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Language

Lithuanian

Fluent

English

Fluent

French

Advanced

Work Experience

Co-owner and Chief Marketing Officer at Ghost Services

May 1, 2015 - Present

Led market research and competitor analysis to inform growth initiatives. Defined target audiences and developed comprehensive brand guidelines. Developed and launched the company website and lead generation funnel. Established KPIs and a growth-focused marketing strategy to track performance.

Marketing Manager at Codyfight

May 1, 2023 - April 30, 2025

Scaled brand presence to 500K+ followers and grew the player base to 20K+. Built a recognizable brand through positioning, 500+ collaborations, and content creation. Managed CRM and player feedback programs, turning insights into actionable strategies. Implemented AI-driven marketing automations, accelerating productivity by 85%.

Marketing Manager at Mars4

October 1, 2021 - April 30, 2023

Developed and executed Marketing Mix strategies, meeting OKRs under high pressure. Led and mentored a team of 5, optimizing workflows and internal processes. Doubled followers to 260K and email subscribers list to 20K. Advanced data-driven decision-making through performance analysis and reporting.

Executive Assistant to CMO at Mars4

May 1, 2021 - October 31, 2021

Led a high-impact influencer marketing campaign, resulting in $5M+ in revenue. Fostered strong partnerships with key stakeholders, including Venture Capital firms. Managed pay-per-click advertising campaigns, optimizing performance and ROI.