I'm a storyteller and design leader with 20+ years in film campaign design, creative strategy, and global marketing innovation for entertainment brands. I craft disruptive campaigns across multiple channels—print, OOH, digital, social, packaging, and AV—driving subscriptions and building loyal audiences. I excel at campaign strategy, cross-functional leadership, and delivering award-winning work that aligns creative with business goals. An innovator, I conceptualized and executed a 3D out-of-home campaign that integrated video concepts, action sequences, and pivotal scenes to drive engagement and activations for the Amazon Originals Jack Ryan campaign. I also modernized an analog project-management process into a cloud-based system, improving efficiency, transparency, and real-time collaboration while mentoring creative teams to produce award-winning campaigns.

Steven Caceres

I'm a storyteller and design leader with 20+ years in film campaign design, creative strategy, and global marketing innovation for entertainment brands. I craft disruptive campaigns across multiple channels—print, OOH, digital, social, packaging, and AV—driving subscriptions and building loyal audiences. I excel at campaign strategy, cross-functional leadership, and delivering award-winning work that aligns creative with business goals. An innovator, I conceptualized and executed a 3D out-of-home campaign that integrated video concepts, action sequences, and pivotal scenes to drive engagement and activations for the Amazon Originals Jack Ryan campaign. I also modernized an analog project-management process into a cloud-based system, improving efficiency, transparency, and real-time collaboration while mentoring creative teams to produce award-winning campaigns.

Available to hire

I’m a storyteller and design leader with 20+ years in film campaign design, creative strategy, and global marketing innovation for entertainment brands. I craft disruptive campaigns across multiple channels—print, OOH, digital, social, packaging, and AV—driving subscriptions and building loyal audiences. I excel at campaign strategy, cross-functional leadership, and delivering award-winning work that aligns creative with business goals.

An innovator, I conceptualized and executed a 3D out-of-home campaign that integrated video concepts, action sequences, and pivotal scenes to drive engagement and activations for the Amazon Originals Jack Ryan campaign. I also modernized an analog project-management process into a cloud-based system, improving efficiency, transparency, and real-time collaboration while mentoring creative teams to produce award-winning campaigns.

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Language

English
Fluent

Work Experience

Senior Art Director at Tubi
January 1, 2023 - March 1, 2025
Contracted to design Key Art on multiple Theatrical, Documentary, and Originals campaigns. Elevated Key Art for on-platform, Out of Home and digital banner campaigns to drive new viewership. Title treatment design and animated key art created to enhance overall aesthetics; hands-on production design and campaign development.
Senior Art Director at And Company
August 1, 2021 - December 1, 2022
Visual Storytelling Strategist: conceptualized multi-channel key art for theatrical, home entertainment, TV and streaming campaigns (print, OOH, outdoor, social, mobile); developed a 3D out-of-home campaign integrating video concepts, action sequences and pivotal scenes to drive engagement and activations.
Creative Director at And Company
March 1, 2020 - January 1, 2021
Recruited to conceptualize and execute a theatrical take on a multiple consumer product launch. Client: Western Digital; Budget Management: $1.8M; Team Management: 28 (Visual Designers, Set Crew). Designed key art/campaign assets for global gaming products; strategized gamer-focused visual/copy approaches; oversaw print/web/banner/OOH campaigns for E3; delivered campaigns without talent during pandemic and achieved a 900% spike in web traffic.
Creative Director & Account Director at Trailer Park
February 1, 2018 - March 1, 2020
Fueled creative leadership by mentoring and leading the design team to create bold, innovative products. Clients included Amazon Studios, Universal, HBO, FOX, Paramount. Drove research and audience insights, expanded Netflix and Paramount international relationships, and stewarded multi-title campaigns including 3D OOH initiatives; led team of 12.
Creative Director & Account Manager at Weston Mason Marketing
July 1, 2000 - February 1, 2015
Championed and launched key art for home entertainment and television campaigns. Built AV department from the ground up, produced hundreds of DVD menus for Universal, and secured major accounts (Paramount Home Entertainment). Led targeted campaigns and achieved revenue growth year over year; numerous award recognitions.
Creative Director at Neuron Syndicate
February 1, 2015 - February 1, 2018
Directed the creative lifecycle (strategy, design and execution) for key art, packaging and online banners for multiple clients. Spearheaded exclusive art and 360 campaigns for Comic Con; partnered with Paramount Marketing to create WOW pieces for Star Trek Beyond; led teams to deliver impact campaigns and contributed to significant sales and award outcomes.

Education

Bachelor of Fine Art at California State University Fullerton
January 11, 2030 - January 17, 2026
Fine Art at San Francisco Art Institute
January 11, 2030 - January 17, 2026

Qualifications

Clio Award Jury – Industry Expert
January 11, 2030 - January 17, 2026
Hollywood Reporter Key Art Award Judge
January 11, 2030 - January 17, 2026

Industry Experience

Media & Entertainment, Professional Services, Other