I am a dedicated social media manager and content creator with a proven track record of building engaging online communities and producing compelling digital content across beauty, fashion, skincare, and home brands. Based in Montréal, I specialize in strategy, content production, and UGC partnerships that drive engagement and growth. I thrive in collaborative environments, leveraging analytics to optimize campaigns and staying ahead of trends on Instagram and TikTok. My strengths include creating authentic brand voices, coordinating shoots, and delivering measurable results for brands and teams.

Julia Diana Marin

I am a dedicated social media manager and content creator with a proven track record of building engaging online communities and producing compelling digital content across beauty, fashion, skincare, and home brands. Based in Montréal, I specialize in strategy, content production, and UGC partnerships that drive engagement and growth. I thrive in collaborative environments, leveraging analytics to optimize campaigns and staying ahead of trends on Instagram and TikTok. My strengths include creating authentic brand voices, coordinating shoots, and delivering measurable results for brands and teams.

Available to hire

I am a dedicated social media manager and content creator with a proven track record of building engaging online communities and producing compelling digital content across beauty, fashion, skincare, and home brands. Based in Montréal, I specialize in strategy, content production, and UGC partnerships that drive engagement and growth.

I thrive in collaborative environments, leveraging analytics to optimize campaigns and staying ahead of trends on Instagram and TikTok. My strengths include creating authentic brand voices, coordinating shoots, and delivering measurable results for brands and teams.

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Experience Level

Intermediate

Language

French
Fluent
English
Advanced
Spanish; Castilian
Advanced

Work Experience

Social Media Specialist & Content Creator at Psycho Bunny
February 1, 2025 - Present
Strategy & Reporting: Support annual/seasonal social strategy; manage KPI reporting (engagement, reach, growth, traffic). Content Creation: Plan, produce, and edit daily organic content (photo, video) for campaigns and trends. Platform Growth: Expand TikTok & Instagram through unique content and trend adaptation. Community Management: Handle daily engagement, DMs, and customer interactions; liaise with Customer Service. Influencer & UGC Integration: Curate influencer, creator, and UGC content to extend campaign reach. Tools & Analytics: Use Meta Business Suite, Canva, Lightroom.
Freelance Social Media Specialist at Freelance (Various clients)
January 1, 2022 - Present
Managed social media accounts to grow visibility and engagement; Planned, scheduled, and published posts aligned with brand identity; Engaged with followers through comments and DMs; Organized photo/video shoots and created engaging content; Used analytics tools (Instagram Insights) to track performance; Captured professional event photos with Sony A7III.
Content Creator & UGC Specialist at Self-employed
January 1, 2021 - Present
Created video and photo content for beauty, fashion, skincare, and Airbnb brands; Developed creative concepts tailored to brand voice and audience; Managed production process from concept to final delivery; Partnered with brands to produce authentic UGC that drove engagement.
Content Creator & User-Generated Content Specialist (Instagram and TikTok) at Self-employed
January 1, 2021 - Present
Create video and photo content for beauty, fashion, skincare, and Airbnb brands; Develop creative concepts; Manage the production process from concept to final delivery; Partner with brands to produce authentic UGC that drives engagement.
Freelance Social Media Specialist
January 1, 2022 - January 1, 2025
Managed social media accounts to grow visibility and engagement; Planned, scheduled, and published posts aligned with brand identity; Engaged with followers through comments and DMs; Organized photo/video shoots and created engaging content; Used analytics tools (Instagram Insights) to track performance.
Special Education Technician at Commission scolaire de Montréal
September 1, 2023 - June 1, 2024
Special Education Technician role in schools, providing support to students and teachers in educational settings.
Behavioral Interventionist at Spectrum Clinic
March 1, 2021 - August 1, 2021
Behavioral interventionist providing support in clinical settings.

Education

Postgraduate Specialized Studies Diploma (DESS) in Behavioral Intervention for Individuals with Autism at Université du Québec à Montréal
January 11, 2030 - January 1, 2023
Bachelor Degree in Science at Université du Québec à Montréal
January 11, 2030 - January 1, 2021
Attestation d'Études Collégiales en Éducation à l’enfance at Collège Gérald-Godin
January 11, 2030 - January 1, 2014
Postgraduate Specialized Studies Diploma (DESS) in Behavioral Intervention for Individuals with Autism at Université du Québec à Montréal
January 11, 2030 - January 1, 2023
Bachelor Degree in Science at Université du Québec à Montréal (UQAM)
January 11, 2030 - January 1, 2021

Qualifications

Certificat Intervention Psychoéducative
January 1, 2021 - May 8, 2026
Certificat Petite enfance et famille: Éducation et Intervention précoce
January 1, 2020 - May 8, 2026
Certificat Intervention Psycho-sociale
January 1, 2019 - May 8, 2026
Attestation Études Collégiales en Éducation à l’enfance
January 1, 2014 - May 8, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet