Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I am a dynamic and results-driven Digital & E-commerce Manager with 15+ years of experience driving online growth, digital transformation, and business development across pharma, fashion, retail, and marketplace sectors. I have a proven track record of leading cross-border projects, building scalable omnichannel strategies, and leveraging AI and automation to optimize performance. I thrive in both startup and corporate environments, with strong leadership, P&L responsibility, and a knack for translating data into actionable business insights. I am passionate about continuous learning, helping organizations transition from offline to online channels, and delivering measurable impact.…I am a dynamic and results-driven Digital & E-commerce Manager with 15+ years of experience driving online growth, digital transformation, and business development across pharma, fashion, retail, and marketplace sectors. I have a proven track record of leading cross-border projects, building scalable omnichannel strategies, and leveraging AI and automation to optimize performance. I thrive in both startup and corporate environments, with strong leadership, P&L responsibility, and a knack for translating data into actionable business insights. I am passionate about continuous learning, helping organizations transition from offline to online channels, and delivering measurable impact.

Alin-Mihai Dospinescu

PRO

Project Manager, Marketing Consultant, Marketing Analyst, +1





I am a dynamic and results-driven Digital & E-commerce Manager with 15+ years of experience driving online growth, digital transformation, and business development across pharma, fashion, retail, and marketplace sectors. I have a proven track record of leading cross-border projects, building scalable omnichannel strategies, and leveraging AI and automation to optimize performance. I thrive in both startup and corporate environments, with strong leadership, P&L responsibility, and a knack for translating data into actionable business insights. I am passionate about continuous learning, helping organizations transition from offline to online channels, and delivering measurable impact.…I am a dynamic and results-driven Digital & E-commerce Manager with 15+ years of experience driving online growth, digital transformation, and business development across pharma, fashion, retail, and marketplace sectors. I have a proven track record of leading cross-border projects, building scalable omnichannel strategies, and leveraging AI and automation to optimize performance. I thrive in both startup and corporate environments, with strong leadership, P&L responsibility, and a knack for translating data into actionable business insights. I am passionate about continuous learning, helping organizations transition from offline to online channels, and delivering measurable impact.

Available to hire

Bucharest, Romania

I am a dynamic and results-driven Digital & E-commerce Manager with 15+ years of experience driving online growth, digital transformation, and business development across pharma, fashion, retail, and marketplace sectors. I have a proven track record of leading cross-border projects, building scalable omnichannel strategies, and leveraging AI and automation to optimize performance. I thrive in both startup and corporate environments, with strong leadership, P&L responsibility, and a knack for translating data into actionable business insights. I am passionate about continuous learning, helping organizations transition from offline to online channels, and delivering measurable impact.

Skills

Language

Romanian, Moldavian, Moldovan

Fluent

English

Fluent

Spanish; Castilian

Intermediate

French

Intermediate

Work Experience

E-Commerce Consultant & Fractional E-Commerce Manager at Omnichannel Consulting

January 1, 2020 - Present

Providing e-commerce consultancy across sectors including pharma, fashion, jewelry, home & deco and others. Responsibilities include optimizing website performance, creating comprehensive marketing plans (SEO, social media, email), product portfolio development, and strategic technical advice for transitioning from offline to online platforms. Implemented AI-driven optimization to reduce repetitive tasks, generate scalable product content, extract insights from data, reduce costs, accelerate growth, and improve customer service automation; built analytics frameworks and dashboards to translate metrics into actionable decisions; guided integration and expansion into marketplaces such as Amazon, eMAG, Allegro, and Trendyol.

Chief Executive Officer at Pilulka Online SRL

January 1, 2020 - August 1, 2022

Led Romanian operations, transitioning from Head of Digital to coordinate the business in Romania based on strong results and proactive leadership across departments. Oversaw legal setup, market research, warehouse setup, and supplier contracts (200+), managed team and IT/BI collaboration with Prague HQ; contributed to private label opportunities and long-term growth.

Head of Digital and Customer Relations at Pilulka Online SRL

June 1, 2018 - January 1, 2020

Set up and developed Pilulka.ro in Romania; managed digital strategy, market research, online pharmacy operations, and IT and BI coordination with Prague HQ. Negotiated supplier contracts and partnerships, and oversaw the authorization of one of the first online pharmacies in Romania.

Ecommerce Manager at Dasha Online SRL

March 1, 2016 - June 1, 2018

Responsible for the online fashion store www.dasha.ro; led product development, marketing, content, web design and development; improved daily processes, migrated from a custom platform to SaaS, and managed budgeting, forecasting, and campaign optimization. Implemented CRO tools and analyzed KPIs to drive business improvements and enhance customer experience.

Online Group Project Manager at Ringier AG

August 1, 2014 - February 1, 2016

Managed all publishing websites for Ringier Romania (Libertatea.ro, Unica.ro, ELLE.ro, Avantaje.ro, Psychologies.ro, Viva.ro, Auto-Bild.ro, Glamour.ro); led SEO, social media, and email marketing strategies; coordinated editorial teams; forged partnerships and negotiated contracts; supervised online advertising campaigns and site relaunches.

Online Project Manager at DIVA Interactive

July 1, 2013 - February 1, 2016

Responsible for Unica.ro, Elle.ro, Avantaje.ro, Psychologies.ro, and Viva.ro; led site growth from top 10 to leaders in their niches; oversaw content and marketing; worked with editorial and IT to drive performance.

Online Project Manager at DIVA Interactive

August 1, 2011 - July 1, 2013

Managed online projects across Women Lifestyle Websites; contributed to growth and development of the business, coordinating content, marketing, and IT development.

SEO Specialist at DIVA Interactive

July 1, 2010 - July 1, 2013

Coordinated with design and development teams on on-page optimization, conducted keyword research, link building, and CMS optimization; developed and implemented SMM/SEM strategies; performed QA and trend research.

Mobile Portal Manager at Golive!

September 1, 2009 - May 1, 2011

Managed mobile portal; oversaw content, SEO, and social media marketing; coordinated with design and development teams; increased traffic and revenue; managed portal portfolio.

Web Copywriter and Portal Administrator at Geco.ro

June 1, 2008 - October 1, 2009

Managed SEO, content, and user management; moderated user interactions; proposed new features; conducted trend research; oversaw the sale of a major project to GoLive Mobile.