Hi, I’m Farah Diba Ramadhan, a results-driven CRM & lifecycle marketing specialist focused on turning data into measurable growth. I’ve built and optimized CRM programs across e-commerce platforms, driving engagement, reactivation, and revenue through personalized journeys across Email, Push, In-App, and WhatsApp. I love collaborating with product, marketing, and analytics teams to design scalable, data-informed campaigns that boost customer lifetime value while keeping the customer experience at the heart of everything I do. In my work, I lead segmentation, automation, and A/B testing to maximize conversions and retention. I’m passionate about turning complex data into clear strategy, building repeatable processes, and delivering tangible results for brands across Indonesia and beyond.…Hi, I’m Farah Diba Ramadhan, a results-driven CRM & lifecycle marketing specialist focused on turning data into measurable growth. I’ve built and optimized CRM programs across e-commerce platforms, driving engagement, reactivation, and revenue through personalized journeys across Email, Push, In-App, and WhatsApp. I love collaborating with product, marketing, and analytics teams to design scalable, data-informed campaigns that boost customer lifetime value while keeping the customer experience at the heart of everything I do. In my work, I lead segmentation, automation, and A/B testing to maximize conversions and retention. I’m passionate about turning complex data into clear strategy, building repeatable processes, and delivering tangible results for brands across Indonesia and beyond.WWWW…