Language
English
Fluent
Work Experience
Career Break – Family Care
January 1, 2024 - PresentTook time away from full-time work to support my child during an important developmental stage while continuing to stay engaged with the industry through self-directed learning. Now returning to the workforce with renewed focus, energy, and up-to-date skills.
UX Designer at Zurich Insurance UK
July 1, 2023 - December 1, 2023Led end-to-end UX research including remote usability testing, moderated interviews, and journey analysis to refine customer experiences. Presented evidence-based UX insights to cross-functional teams, ensuring alignment between design, business objectives, and compliance requirements. Designed intuitive interfaces and optimised user flows for Life, Marine, and Charity Insurance portals. Delivered wireframes, information architectures (IAs), prototypes, and storyboards to support strategic product development. Partnered with the Digital Channels team to troubleshoot platform constraints and ensure seamless delivery. Conducted competitor benchmarking and integrated emerging UX trends into design recommendations. Ensured FCA Consumer Duty compliance by identifying friction points, content clarity issues, and regulatory gaps across insurance journeys. Optimised customer journeys to balance regulatory obligations with user needs and business goals. Addressed high drop-off rates and low eng
Senior UX/UI Designer at NewsSocial Ltd, UK
April 1, 2022 - July 1, 2023Led user research, interviews, and usability testing to redesign an idea generation platform. Owned UX deliverables from discovery, journey mapping, wireframes, and IA to high-fidelity prototyping. Collaborated with developers to ensure pixel-perfect React implementation. Conducted iterative testing and validated design decisions with users.
Senior UX/UI Engineer at H2Compute Ltd
October 1, 2018 - February 1, 2021Designed and developed responsive web/mobile applications across multiple platforms. Managed the full product lifecycle from UX/UI design to implementation. Mentored junior designers and collaborated with global teams. Delivered wireframes, mockups, prototypes, and design systems aligned with client goals.
Designer / Front-End Developer at ZPIXEL PTE LTD, Singapore
November 1, 2016 - January 1, 2017Designed and developed responsive web interfaces using HTML, CSS, and JavaScript. Created wireframes, layouts, and visual assets for desktop and mobile platforms. Applied WCAG accessibility standards and mobile-first design principles. Streamlined design-to-development handoff with clear documentation and prototyping.
UI/UX Engineer at Volume Group Ltd, UK
June 1, 2014 - October 1, 2016Delivered UI/UX solutions for enterprise clients (Oracle, Dell, Castrol, ADP, Zebra). Created infographics, eDMs, and interactive assets for marketing and internal platforms. Conducted cross-browser and cross-platform testing to ensure performance. Developed reusable templates and style guides for scalable design.
UX Researcher & Designer at St George’s Hospital (NHS) Collaboration Project
April 1, 2021 - October 1, 2021Designed the Reflective Resilience Tool for nurses and students. Conducted research on emotional triggers and reflective learning. Applied service design and accessibility principles. Increased engagement with mental health tools; positive feedback from pilot users.
UX Researcher & Product Designer at Xiaa Digital, UK
May 1, 2021 - September 1, 2021Designed Reglex, a social media platform for finance professionals. Conducted user research, persona mapping, and competitive analysis. Delivered MVP concept validated through testing and stakeholder approval.
UX Researcher & Designer at Genuine Solutions Ltd, UK
May 1, 2021 - September 1, 2021Designed mobile app for tech donations and sustainability. Conducted user interviews and usability testing. Increased user intent to donate; positive feedback from charity partners.
UX Researcher at Emotional Conversational Analytics (Kingston University)
April 1, 2021 - August 1, 2021Designed chat analysis tool to detect abusive behaviour and cyber threats. Conducted research on emotional triggers and phrase mapping. Delivered UX recommendations for ethical, inclusive design. Prototype validated by academic and tech stakeholders.
Education
MSc in User Experience Design at University of Kingston, UK
January 11, 2030 - January 1, 2022BSc in Computing & Information Systems Engineering at University of Portsmouth, UK
January 11, 2030 - January 1, 2011Qualifications
Certified UX Researcher
January 11, 2030 - January 19, 2026Accessibility in UX Design
January 11, 2030 - January 19, 2026Agile UX Practitioner
January 11, 2030 - January 19, 2026Industry Experience
Software & Internet, Financial Services, Healthcare, Media & Entertainment, Professional Services, Education
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