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I'm Kate Lin Sarcia, a digital product leader with 10+ years driving eCommerce growth and customer experience strategy across Fortune 500 and omnichannel retailers. I build, coach, and scale cross-functional product teams to accelerate delivery, improve user experiences, and unlock growth through data-inspired decisions and AI-enabled prototyping. I'm passionate about elevating the customer journey across navigation, search, PDPs, and personalization. In roles at Kohler and Lowe's, I've led large-scale digital transformations, aligned product portfolios and delivery practices, and introduced modern operating models that boost engagement and revenue while maintaining strong stakeholder trust.…I'm Kate Lin Sarcia, a digital product leader with 10+ years driving eCommerce growth and customer experience strategy across Fortune 500 and omnichannel retailers. I build, coach, and scale cross-functional product teams to accelerate delivery, improve user experiences, and unlock growth through data-inspired decisions and AI-enabled prototyping. I'm passionate about elevating the customer journey across navigation, search, PDPs, and personalization. In roles at Kohler and Lowe's, I've led large-scale digital transformations, aligned product portfolios and delivery practices, and introduced modern operating models that boost engagement and revenue while maintaining strong stakeholder trust.

Kate Lin Sarcia

UX Designer, Growth Marketer, Brand Strategist, +1

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I'm Kate Lin Sarcia, a digital product leader with 10+ years driving eCommerce growth and customer experience strategy across Fortune 500 and omnichannel retailers. I build, coach, and scale cross-functional product teams to accelerate delivery, improve user experiences, and unlock growth through data-inspired decisions and AI-enabled prototyping. I'm passionate about elevating the customer journey across navigation, search, PDPs, and personalization. In roles at Kohler and Lowe's, I've led large-scale digital transformations, aligned product portfolios and delivery practices, and introduced modern operating models that boost engagement and revenue while maintaining strong stakeholder trust.…I'm Kate Lin Sarcia, a digital product leader with 10+ years driving eCommerce growth and customer experience strategy across Fortune 500 and omnichannel retailers. I build, coach, and scale cross-functional product teams to accelerate delivery, improve user experiences, and unlock growth through data-inspired decisions and AI-enabled prototyping. I'm passionate about elevating the customer journey across navigation, search, PDPs, and personalization. In roles at Kohler and Lowe's, I've led large-scale digital transformations, aligned product portfolios and delivery practices, and introduced modern operating models that boost engagement and revenue while maintaining strong stakeholder trust.

Available to hire

I’m Kate Lin Sarcia, a digital product leader with 10+ years driving eCommerce growth and customer experience strategy across Fortune 500 and omnichannel retailers. I build, coach, and scale cross-functional product teams to accelerate delivery, improve user experiences, and unlock growth through data-inspired decisions and AI-enabled prototyping.

I’m passionate about elevating the customer journey across navigation, search, PDPs, and personalization. In roles at Kohler and Lowe’s, I’ve led large-scale digital transformations, aligned product portfolios and delivery practices, and introduced modern operating models that boost engagement and revenue while maintaining strong stakeholder trust.

Skills

Product Design

Experience Level

Product Design

Expert

Language

English

Fluent

Work Experience

Senior Product Manager at Kohler

January 1, 2023 - Present

Owned the navigation, search, and PDP roadmap for Kohler.com, increasing product views per visit by 6% and improving product discovery efficiency. Rebuilt the Favorites experience into dynamic product lists, driving +10% engagement and incremental revenue. Aligned product portfolios, team rituals, and delivery practices; introduced AI-enabled experimentation and rapid prototyping tools (Lovable.dev, Figma Make), accelerating concept testing, design cycles, and cross-team collaboration.

Senior Product Manager at Lowe's Home Improvement

January 1, 2021 - December 31, 2023

Owned personalization and digital communications across Lowe's.com, spanning homepage, PDP, CRM, and email experiences serving millions of customers. Analyzed buying trends to optimize assortment, pricing, and promotions for revenue and margin growth; applied data insights to inform product strategy, pricing models, and seasonal roadmaps; launched new growth opportunities and seasonal plans for executive leadership. Led executive reviews to analyze KPIs across sales, returns, and marketing effectiveness, driving data-informed decision making. Introduced AI-enabled prototyping and experimentation to accelerate concept testing and cross-functional collaboration.

Assistant Buyer at Stein Hafels

January 1, 2015 - December 31, 2020

Fulfilled a critical role leading procurement for the Dining product line, supporting $12M in annual revenue while managing relationships with over 20 vendors. Innovated and presented growth opportunities and seasonal plans to the executive team. Delivered 25% increase in transactional email revenue through personalized content and UX improvements. Reduced homepage bounce rate by 13 basis points through targeted experimentation and homepage optimization. Defined and delivered personalization-at-scale capabilities across homepage, PDP, CRM, and email experiences serving millions of customers.

Early Career Product Manager at Ever White

January 1, 2013 - December 31, 2015

Developed vendor marketing initiatives including a Look Book that generated $23K in revenue within three months. Managed cross-functional projects enhancing in-store and online product experiences, identifying gaps and go-to-market strategies. Launched new stores for a key vendor, increasing sales by 40%.