I am a Le Cordon Bleu London–trained pastry chef with professional experience in both London and Dubai. Alongside my culinary background, I specialise in creating high-quality, food-focused visual content for brands. Being both a chef and a visual creator allows me to understand food beyond just presentation- I focus on textures, movement, and the small details that truly make dishes truly appealing to customers. This perspective helps me produce polished, high-impact visuals designed to attract attention, increase engagement, and elevate a brand’s online presence. My work includes: UGC-style videos Commercial ad-style videos High-quality static imagery If this sounds of interest, I would love to discuss how we could work together.

Ida Sharma

I am a Le Cordon Bleu London–trained pastry chef with professional experience in both London and Dubai. Alongside my culinary background, I specialise in creating high-quality, food-focused visual content for brands. Being both a chef and a visual creator allows me to understand food beyond just presentation- I focus on textures, movement, and the small details that truly make dishes truly appealing to customers. This perspective helps me produce polished, high-impact visuals designed to attract attention, increase engagement, and elevate a brand’s online presence. My work includes: UGC-style videos Commercial ad-style videos High-quality static imagery If this sounds of interest, I would love to discuss how we could work together.

Available to hire

I am a Le Cordon Bleu London–trained pastry chef with professional experience in both London and Dubai. Alongside my culinary background, I specialise in creating high-quality, food-focused visual content for brands.

Being both a chef and a visual creator allows me to understand food beyond just presentation- I focus on textures, movement, and the small details that truly make dishes truly appealing to customers. This perspective helps me produce polished, high-impact visuals designed to attract attention, increase engagement, and elevate a brand’s online presence.

My work includes:

UGC-style videos
Commercial ad-style videos
High-quality static imagery

If this sounds of interest, I would love to discuss how we could work together.

See more

Language

English
Fluent
Hindi
Fluent

Work Experience

Content Creator at Aurel Patisserie
September 1, 2025 - Present
Commis Pastry Chef at Rhubarb Hospitality Collection
July 8, 2024 - September 21, 2024
Assisted head pastry chef in production, prep, and dessert service within a high-volume London venue.
Founder at The Parisian Artisan Bakery Business Venture
December 1, 2018 - September 1, 2022
Founded and ran a bakery venture in Gurgaon, supplying baked goods to a major business center; oversaw production, cost analysis, marketing, and staff training.
Intern at Melting Momentz
June 4, 2018 - June 18, 2018
Created a brochure of bakery products for customers; assisted with administrative tasks and learned cake decoration techniques.

Education

Diplome de Patisserie and Diplome de Boulangerie at Le Cordon Bleu
September 29, 2023 - June 21, 2024
Bachelor of Science in Economics at University of Warwick
October 5, 2020 - July 1, 2023
High School Diploma at The Shri Ram School Moulsari
March 4, 2013 - July 15, 2020
Diplome de Patisserie and Diplome de Boulangerie at Le Cordon Bleu London
September 29, 2023 - June 21, 2024
Bachelor of Science in Economics at University of Warwick
October 5, 2020 - July 1, 2023
High School Diploma at The Shri Ram School Moulsari
March 4, 2013 - July 15, 2020

Qualifications

Level 2 Food Safety and Hygiene Certificate
January 11, 2030 - January 20, 2026
Food Allergy and Intolerance Training
January 11, 2030 - January 20, 2026
Level 2 Food Safety and Hygiene Certificate
January 11, 2030 - January 20, 2026
Food Allergy and Intolerance Training
January 11, 2030 - January 20, 2026

Industry Experience

Travel & Hospitality, Manufacturing, Retail, Professional Services, Consumer Goods
    uniE621 Image Enhancement
    I’ve attached a before-and-after transformation of an image to show the value I can add. Using my personal studio and professional editing skills, I create clean, polished visuals that help attract more customers, build a stronger following, and elevate your brand’s online presence. This approach is far more cost-effective than hiring a professional photographer. All I need is 1-2 clear images of the product- it doesn’t need to be fancy or professionally styled.
    uniE621 Image Enhancement
    I’ve attached a before-and-after transformation of an image to show the value I can add. Using my personal studio and professional editing skills, I create clean, polished visuals that help attract more customers, build a stronger following, and elevate your brand’s online presence. This approach is far more cost-effective than hiring a professional photographer. All I need is 1-2 clear images of the product- it doesn’t need to be fancy or professionally styled.
    uniE608 Ad Sample
    I deliver polished, high-impact food ads designed to engage customers, elevate brand presence, and drive results—without the cost, logistics, or time commitment of traditional agency shoots. The process is simple and efficient: I can create professional-quality videos using just 1–2 product images or basic product references—no need for elaborate setups or styling.
    paper Commerical Advertisements

    I deliver polished, high-impact food ads designed to engage customers, elevate brand presence, and drive results-without the cost, logistics, or time commitment of traditional agency shoots.

    The process is simple and efficient: I can create professional-quality videos using just 1–2 product images or basic product references-no need for elaborate setups or styling.

    I’ve included a sample ad below to give you a sense of the visual quality, pacing, and storytelling I offer