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I'm Lucas Boechat, a growth-focused digital marketer who helps SaaS, e-commerce, and global events scale revenue and lifecycle performance. I thrive in cross-functional teams, rebuilding funnels and scaling digital operations with hands-on expertise in Shopify, Salesforce, and HubSpot. I’m analytical, execution-driven, and comfortable owning end-to-end marketing operations, from strategy to execution and measurement.…I'm Lucas Boechat, a growth-focused digital marketer who helps SaaS, e-commerce, and global events scale revenue and lifecycle performance. I thrive in cross-functional teams, rebuilding funnels and scaling digital operations with hands-on expertise in Shopify, Salesforce, and HubSpot. I’m analytical, execution-driven, and comfortable owning end-to-end marketing operations, from strategy to execution and measurement.

Lucas Boechat

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I'm Lucas Boechat, a growth-focused digital marketer who helps SaaS, e-commerce, and global events scale revenue and lifecycle performance. I thrive in cross-functional teams, rebuilding funnels and scaling digital operations with hands-on expertise in Shopify, Salesforce, and HubSpot. I’m analytical, execution-driven, and comfortable owning end-to-end marketing operations, from strategy to execution and measurement.…I'm Lucas Boechat, a growth-focused digital marketer who helps SaaS, e-commerce, and global events scale revenue and lifecycle performance. I thrive in cross-functional teams, rebuilding funnels and scaling digital operations with hands-on expertise in Shopify, Salesforce, and HubSpot. I’m analytical, execution-driven, and comfortable owning end-to-end marketing operations, from strategy to execution and measurement.

Available to hire

I’m Lucas Boechat, a growth-focused digital marketer who helps SaaS, e-commerce, and global events scale revenue and lifecycle performance. I thrive in cross-functional teams, rebuilding funnels and scaling digital operations with hands-on expertise in Shopify, Salesforce, and HubSpot. I’m analytical, execution-driven, and comfortable owning end-to-end marketing operations, from strategy to execution and measurement.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Portuguese

Fluent

English

Advanced

Work Experience

Marketing & Operations Director at Loving Cats Worldwide

July 1, 2025 - Present

Rebuilt e-commerce operations, Shopify store creation, ticketing flow, paid media campaigns, email marketing, and partnerships; drove revenue growth and improved channel performance.

Marketing & Social Media Partner at Foz Tua (Douro Winery)

August 1, 2023 - Present

Built and managed the Shopify e-commerce operation; led digital strategy, growth marketing, paid campaigns, SEO, CRM and lifecycle email; enhanced social presence and multi-channel revenue.

Digital Marketing Lead at TransMedia Dynamics

May 1, 2023 - December 1, 2024

Managed demand generation via ABM and inbound across UK/US/Australia; led CRM administration, rebranding and website migration; produced content across marketing channels and led budgeting and reporting.

Co-founder & Digital Marketing Manager at A Toca do Jerry

November 1, 2022 - April 1, 2023

Co-founded a family-owned pet supply e-commerce; built marketing, branding, product catalog and day-to-day operations including customer communications.

Content Writer & SEO Expert at Körber Digital (Körber AG)

June 1, 2022 - November 1, 2022

Managed marketing content creation across channels and led SEO audits and site optimization; produced marketing analytics reporting and content strategy.

Digital Marketing Manager at Hellodev

June 1, 2021 - May 1, 2022

Led a small cross-functional team delivering marketing and web development services; managed content marketing, social media, paid campaigns and client-facing project management.

Digital Marketing Specialist at Eurotux S.A

March 1, 2020 - March 1, 2021

Responsible for copywriting, web content, social media management, blog and newsletters, analytics, and SEO and lead generation. Planned the information architecture and content management strategy for the new corporate website.

Digital Marketing Freelancer at Braver Media Group

May 1, 2019 - October 1, 2019

Provided freelance marketing support for agency clients with focus on content, SEO and campaign analytics.

Digital Marketing Freelancer at Axon Studio

April 1, 2019 - October 1, 2019

Delivered digital marketing services including copywriting, social media management, and content marketing; supported analytics and SEO for multiple clients.

Digital Marketing Freelancer at Dreamcode

December 1, 2018 - May 1, 2019

Contributed to content marketing, social media and digital campaigns for clients, with emphasis on optimization and messaging alignment.

Blog Ghostwriter at Rock Content

February 1, 2016 - September 1, 2017

Wrote client blog content and contributed to the SaaS content program; conducted keyword research and created SEO-aligned articles; collaborated with editors to maintain brand voice.