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I combine strong strategic thinking with flawless execution. I have extensive experience managing multiple social media accounts simultaneously, building clear, engaging content strategies aligned with each brand’s business goals. Fully fluent in both French and English, I bring sharp copywriting skills as well as a strong ability to analyze performance and continuously optimize results. Highly organized and detail-oriented, I structure efficient workflows using Notion and collaborate seamlessly with creative teams to deliver impactful content on time. My deep understanding of digital trends, combined with a results-driven mindset, allows me to grow engaged communities and create real, measurable value for clients.…I combine strong strategic thinking with flawless execution. I have extensive experience managing multiple social media accounts simultaneously, building clear, engaging content strategies aligned with each brand’s business goals. Fully fluent in both French and English, I bring sharp copywriting skills as well as a strong ability to analyze performance and continuously optimize results. Highly organized and detail-oriented, I structure efficient workflows using Notion and collaborate seamlessly with creative teams to deliver impactful content on time. My deep understanding of digital trends, combined with a results-driven mindset, allows me to grow engaged communities and create real, measurable value for clients.

Estelle Bousquet

Creative Director, Content Strategist, Copywriter, +3

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I combine strong strategic thinking with flawless execution. I have extensive experience managing multiple social media accounts simultaneously, building clear, engaging content strategies aligned with each brand’s business goals. Fully fluent in both French and English, I bring sharp copywriting skills as well as a strong ability to analyze performance and continuously optimize results. Highly organized and detail-oriented, I structure efficient workflows using Notion and collaborate seamlessly with creative teams to deliver impactful content on time. My deep understanding of digital trends, combined with a results-driven mindset, allows me to grow engaged communities and create real, measurable value for clients.…I combine strong strategic thinking with flawless execution. I have extensive experience managing multiple social media accounts simultaneously, building clear, engaging content strategies aligned with each brand’s business goals. Fully fluent in both French and English, I bring sharp copywriting skills as well as a strong ability to analyze performance and continuously optimize results. Highly organized and detail-oriented, I structure efficient workflows using Notion and collaborate seamlessly with creative teams to deliver impactful content on time. My deep understanding of digital trends, combined with a results-driven mindset, allows me to grow engaged communities and create real, measurable value for clients.

Available to hire

I combine strong strategic thinking with flawless execution. I have extensive experience managing multiple social media accounts simultaneously, building clear, engaging content strategies aligned with each brand’s business goals. Fully fluent in both French and English, I bring sharp copywriting skills as well as a strong ability to analyze performance and continuously optimize results. Highly organized and detail-oriented, I structure efficient workflows using Notion and collaborate seamlessly with creative teams to deliver impactful content on time. My deep understanding of digital trends, combined with a results-driven mindset, allows me to grow engaged communities and create real, measurable value for clients.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

French

Fluent

English

Fluent

Work Experience

Marketing & Communications Director at Groupe Ricard

January 1, 2017 - January 1, 2019

Lead global marketing, communication, and content strategy. Designed and managed corporate websites (UX writing, SEO). Oversees content production and marketing roadmaps. Managed teams, partners, and strategic collaborations.

Content & Marketing & Communications Specialist at Paris & International (Various digital, brand & media projects)

January 1, 2009 - January 1, 2017

Content and marketing roles across digital, brand, and media projects. Creation of editorial and marketing content for websites, newsletters, and social media. Contribution to brand visibility, communication strategy, and acquisitions initiatives.

Senior Content, Marketing & Editorial Professional at Freelance / Freelance (Various brands)

January 1, 2019 - January 1, 2025

Senior content, marketing, and editorial professional with 10+ years of experience in copywriting, storytelling, and digital communications. Expert in creating high-impact content ecosystems aligned with brand positioning and business goals.

Creative Director & Product Owner at Vers l'Équilibre (Digital Wellness Platform)

January 1, 2025 - Present

Remote-led platform from scratch: positioning, brand identity, content ecosystem. Designed and built the website (content architecture, UX writing, SEO). Produced core content: articles, newsletters, landing pages, sales pages, emails sequences. Created visual assets and video content; defined roadmaps.

Editor-in-Chief at Vivovojo Health & Integrative Medicine – Optima Publishing

September 1, 2025 - Present

Lead editorial, content, and communication strategy for a digital health media platform. Write, edit, and publish in-depth articles and newsletters in French. Conduct interviews with authors, healthcare professionals, and experts. Produce multi-format content: articles, emails, video scripts, social media. Develop editorial partnerships and expert collaborations.

Creative Director & Product Owner at Vers l'Équilibre

January 1, 2025 - Present

Created the digital wellness platform from scratch: positioning, brand identity, and a complete content ecosystem. Designed and built the website (content architecture, UX writing, SEO). Produced core content including articles, newsletters, landing pages, and sales pages; created visual assets and video content (educational, interviews). Defined content, marketing, and communication road maps.

Editor-in-Chief at Vivovojo

September 1, 2025 - Present

Led editorial, content, and communications strategy for a digital health media platform. Wrote, edited, and published in-depth articles and newsletters in French. Conducted interviews with authors, healthcare professionals, and experts. Produced multi-form content (articles, emails, video scripts, social media) and guided interview development.

Senior Content, Marketing & Communications Consultant at France & International

January 1, 2019 - January 1, 2025

Delivered content, marketing, and editorial strategies for brands and media projects across digital, brand, and media. Created editorial and marketing content for websites, newsletters, and social media. Contributed to brand visibility, communication strategy, and acquisition initiatives.

Content, Marketing & Communications Consultant at Paris & International (Earlier Roles)

January 1, 2009 - January 1, 2017

Content, marketing and editorial professional for digital, brand, and media projects. Created editorial and marketing content for websites, newsletters, and social media; contributed to brand visibility and acquisition initiatives.