Strategic communications professional with 7+ years of experience leading international campaigns for global brands and EU-funded initiatives, including multi-market influencer and UGC programmes. Skilled at translating complex ideas into clear, engaging narratives, I combine a strong understanding of storytelling, audience behaviour, and platform dynamics to deliver campaigns that drive visibility, engagement, and measurable growth. Experienced in managing cross-functional teams and creator partnerships, I bridge strategy and execution to bring creative ideas to life through data-driven insight and authentic collaboration.

Strategic communications professional with 7+ years of experience leading international campaigns for global brands and EU-funded initiatives, including multi-market influencer and UGC programmes. Skilled at translating complex ideas into clear, engaging narratives, I combine a strong understanding of storytelling, audience behaviour, and platform dynamics to deliver campaigns that drive visibility, engagement, and measurable growth. Experienced in managing cross-functional teams and creator partnerships, I bridge strategy and execution to bring creative ideas to life through data-driven insight and authentic collaboration.

Available to hire

Strategic communications professional with 7+ years of experience leading international campaigns for global brands and EU-funded initiatives, including multi-market influencer and UGC programmes. Skilled at translating complex ideas into clear, engaging narratives, I combine a strong understanding of storytelling, audience behaviour, and platform dynamics to deliver campaigns that drive visibility, engagement, and measurable growth. Experienced in managing cross-functional teams and creator partnerships, I bridge strategy and execution to bring creative ideas to life through data-driven insight and authentic collaboration.

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Experience Level

Expert
Intermediate
Intermediate

Language

English
Fluent
French
Fluent
Dutch
Advanced
Spanish; Castilian
Intermediate

Work Experience

Account Manager at ZNC Consulting
November 1, 2020 - Present
Designed and led multi-market strategic communications campaigns, managing budgets of close to €400,000 and delivering high-impact digital content and stakeholder engagement.
Account Executive at Hanover Communications
March 1, 2018 - September 1, 2019
Supported communications and public affairs strategies on EU trade, tech, and competition policy, aligning messaging with client objectives.
Research Assistant at ECIPE
January 1, 2017 - December 1, 2017
Produced concise, policy-focused research and reports on EU topics such as Brexit and labor mobility, supporting public-facing communications.
Media Brief Editor at Remote
March 1, 2020 - March 1, 2023
Delivered daily strategic briefs that informed decision-making for high-profile clients, including European institutions and central banks.

Education

Master of Arts in Political Economy at King's College London
January 1, 2015 - January 1, 2016
Bachelor of Arts, Liberal Arts & Sciences at Maastricht University / University College Maastricht
January 1, 2011 - January 1, 2015

Qualifications

Google Digital Marketing & E-commerce Professional Certificate
October 1, 2025 - January 21, 2026

Industry Experience

Media & Entertainment, Professional Services, Government