Ida Klingstedt

Managed relationships with a wide range of digital media partners, overseeing media planning and the purchase of advertising inventory across their platforms. Responsible for campaign planning, budget distribution, and performance tracking to ensure cost-efficient, goal-oriented media investments.

Managed hands-on advertising in Facebook Business Manager, ensuring content was optimized and adapted for the platform. Worked daily with optimization and performance analysis for the campaign Hela Sverige mot Hungerpandemin to ensure delivery against defined KPIs. Also handled incoming comments and questions as part of ongoing community management.

Responsible for managing client accounts and brand-building social media campaigns across both organic and paid channels. Worked closely with Nordic offices when required and reported directly to the CEO. Held ownership of client relationships, campaign budgets, social media strategy, and reporting. Focused on building a relevant and consistent social media presence aligned with each brand’s identity and business objectives, in close collaboration with the wider team. The role also included responsibility for influencer partnerships.