Dayna Lachica

Work Experience

Event Coordinator (Volunteer) at Spirit and Truth Lighthouse
January 31, 2025 - Present
-Planned and coordinated community events, including purchasing, scheduling, setup, and online promotion -Applied social media marketing skills by photographing, editing, and posting event content on Instagram and Facebook -Managed event-day logistics and supervised participants
Social Media Marketer (Volunteer) at Spirit and Truth Lighthouse
September 1, 2022 - Present
Captured high-quality photos reflecting the organization's identity and drove audience engagement. Monitored online trends, including video styles, editing techniques, and viral content patterns. Contributed to content planning and posting strategies.
Owner at Crochet by Day
February 1, 2022 - Present
Marketing and sold handmade crochet products through Etsy, applying content creation, graphic design, and social media management skills. Managed Etsy storefront front operations, including product listings, customer communication, and timely shipping. Conducted in-person sales at farmers markets and conferences. Processed digital and cash payments.
Courtesy Clerk at Grocery Outlet Lake Forest
October 31, 2019 - June 30, 2021
Operated register and handled cash transactions. Organized products and maintained orderly store sections. Trained new employees on store procedures. Participated in social media promotional videos. Answered store telephone.

Education

Bachelor of Arts in Business Administration, Concentration in Marketing at California State University, Fullerton
January 11, 2030 - May 1, 2026
Associate in Business Administration, Emphasis in Liberal Studies at Irvine Valley College
September 20, 2021 - August 12, 2024

Qualifications

High School Diploma
September 18, 2017 - May 13, 2021

Industry Experience

Media & Entertainment, Retail, Professional Services