I'm Mira Kayrala, a Marketing & Management Specialist based in Ottawa. I help small to mid-size businesses grow through integrated digital marketing, website management, SEO, CRM optimization, and data-driven campaigns. I bring 8+ years of experience delivering measurable outcomes across marketing strategy, execution, and analytics. As a bilingual professional (English/French), I collaborate across departments to translate complex strategies into clear actions, elevate branding, and craft engaging campaigns. I enjoy building brands, driving cross-functional wins, and delivering practical, data-backed results for clients and teams.

Mira Kayrala

I'm Mira Kayrala, a Marketing & Management Specialist based in Ottawa. I help small to mid-size businesses grow through integrated digital marketing, website management, SEO, CRM optimization, and data-driven campaigns. I bring 8+ years of experience delivering measurable outcomes across marketing strategy, execution, and analytics. As a bilingual professional (English/French), I collaborate across departments to translate complex strategies into clear actions, elevate branding, and craft engaging campaigns. I enjoy building brands, driving cross-functional wins, and delivering practical, data-backed results for clients and teams.

Available to hire

I’m Mira Kayrala, a Marketing & Management Specialist based in Ottawa. I help small to mid-size businesses grow through integrated digital marketing, website management, SEO, CRM optimization, and data-driven campaigns. I bring 8+ years of experience delivering measurable outcomes across marketing strategy, execution, and analytics.

As a bilingual professional (English/French), I collaborate across departments to translate complex strategies into clear actions, elevate branding, and craft engaging campaigns. I enjoy building brands, driving cross-functional wins, and delivering practical, data-backed results for clients and teams.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
French
Fluent

Work Experience

Founder at The Motion Marketing
January 1, 2026 - Present
Founded a freelance marketing business delivering services to Ottawa small businesses. Redesigned websites with SEO-optimized pages to boost visibility and lead generation. Planned and produced Facebook and Instagram content, created copy, and scheduled campaigns. Led end-to-end Google Ads and Meta ad setups with structured accounts and tracking.
Digital Marketing Specialist at Nokia
September 1, 2024 - December 31, 2025
Led a research initiative for the President of Nokia Canada, delivering strategic insights for executive decision-making. Authored newsletters for global sales teams, surpassing view targets. Maintained the global event dashboard and coordinated cross-team updates for high-priority events. Managed CANSEC digital coverage, engaged with stakeholders including the Defence Minister, produced high-ROI marketing videos, conducted SEO competitive analysis, and generated marketing KPI reports.
Service Marketing Specialist (Top-Secret Clearance) at FINTRAC
January 1, 2024 - April 30, 2024
Led branding development for a new government service, including logos, visual branding, and communication assets. Built mock-up web pages, FAQs, and promotional materials. Developed service-adoption strategies and marketing personas for internal and external communications. Optimized high-visibility Excel dashboards and delivered presentations as the marketing lead.
Web & Marketing Coordinator at Telfer Student’s Association (AETSA), Telfer School of Management
June 1, 2023 - April 30, 2024
Redesigned the association’s website, increasing traffic significantly; built and managed an online store for merchandise and event sales; implemented a booking system for meetings with team leaders; created a student blog and coordinated cross-functional campaigns.
Operations & Marketing Specialist at Nokia
May 1, 2023 - September 30, 2023
Audited and rebranded Nokia’s website using Drupal to improve UX and consistency. Managed accounts, orders, and support for Nokia’s student portal. Prepared materials for SReXperts global events. Performed data normalization and advanced Excel tasks to support operational reporting. Responded to global user inquiries via Zendesk and introduced onboarding documentation.
Digital Marketing Freelancer at Comm2pO Digital Marketing Agency
May 1, 2020 - June 30, 2021
Developed SEO-optimized blogs, portfolios, landing pages, and social posts for clients across industries. Managed WordPress sites, designed Canva graphics, created Google Ads, Leadfox, and Mailchimp newsletters, automation workflows, and editorial calendars. Audited client websites, delivered detailed improvement recommendations, and collaborated with agency teams to execute campaigns.
President at Junior Achievement Ottawa
September 1, 2019 - December 31, 2019
Started a student business with 16 classmates under professional guidance; led meetings, developed a business plan, and executed strategies. Produced marketing posts achieving substantial reach and visibility; improved company value and sustainability metrics.
Digital Marketing Specialist at Comm2pO Digital Marketing Agency
September 1, 2019 - January 31, 2020
Developed SEO-optimized content and social posts; produced blogs and web copy; supported marketing campaigns across X (Twitter), Facebook, and Instagram. Built newsletters and automation workflows, and tracked performance with analytics to optimize outcomes.

Education

Honours Bachelor of Commerce at Telfer School of Management, University of Ottawa
January 11, 2030 - January 23, 2026

Qualifications

How to Use Hootsuite
January 11, 2030 - January 23, 2026
Social Listening with Hootsuite
January 11, 2030 - January 23, 2026
Social Media Marketing with Hootsuite
January 11, 2030 - January 23, 2026
LinkedIn Customer Service Emails
January 11, 2030 - January 23, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Retail