I am a KOL specialist and end-to-end influencer marketing professional driving influencer collaborations for FMCG brands across Indonesia. I manage 100-200 KOLs monthly, design content briefs, track performance, and partner with influencers, brands, and platforms to boost brand and product awareness. With a Bachelor's in Philosophy from the University of Indonesia, I bring strong analytical, communication, and critical-thinking skills to market research, content analysis, and public relations. I thrive in fast-paced campaigns, build robust influencer networks, and translate strategic goals into creative, data-driven executions.

Emila Ayunisa

I am a KOL specialist and end-to-end influencer marketing professional driving influencer collaborations for FMCG brands across Indonesia. I manage 100-200 KOLs monthly, design content briefs, track performance, and partner with influencers, brands, and platforms to boost brand and product awareness. With a Bachelor's in Philosophy from the University of Indonesia, I bring strong analytical, communication, and critical-thinking skills to market research, content analysis, and public relations. I thrive in fast-paced campaigns, build robust influencer networks, and translate strategic goals into creative, data-driven executions.

Available to hire

I am a KOL specialist and end-to-end influencer marketing professional driving influencer collaborations for FMCG brands across Indonesia. I manage 100-200 KOLs monthly, design content briefs, track performance, and partner with influencers, brands, and platforms to boost brand and product awareness.

With a Bachelor’s in Philosophy from the University of Indonesia, I bring strong analytical, communication, and critical-thinking skills to market research, content analysis, and public relations. I thrive in fast-paced campaigns, build robust influencer networks, and translate strategic goals into creative, data-driven executions.

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Experience Level

Intermediate

Language

Indonesian
Fluent

Work Experience

KOL Specialist at PT Hebe Beauty Style (Greek Planner & Y.O.U Beauty)
November 1, 2024 - March 1, 2025
Led end-to-end influencer collaborations with 100-200 KOLs monthly for online and offline exposure; executed monthly campaigns for 5 brands; built and managed internal KOL database via Lark Suite; collaborated with TikTok and brands for FMCG roadshows; produced content briefs and provided performance feedback to optimize results.
KOL Specialist at PT Akasha Wira International Tbk (Makarizo Adviser)
March 1, 2025 - October 1, 2025
Created and presented personalised content briefs for each KOL; led 100+ KOL collaborations monthly; built and maintained internal KOL database; delivered 3-5 content assets per month; managed offline events and relationships with influencers and agencies.
KOL Specialist at PT Wyn Med Farma Indonesia (Glade2Glow)
February 1, 2022 - October 1, 2022
Implemented end-to-end influencer collaborations on a monthly basis; delivered monthly media assets to support branding and media campaigns; developed trend-driven concepts for campaign execution; managed relationships with influencers and agencies across campaigns; assisted influencers and external partners during offline events.
Public Relations Lead at BEM UI
February 1, 2019 - December 1, 2019
Recruited and interviewed candidates; formed a 3-member core team; led public relations and maintained partnerships with external communities and alumni; acted as liaison between 5+ stakeholder groups ensuring clear information flow.

Education

Bachelor's Degree in Philosophy Studies at University of Indonesia
September 1, 2017 - July 1, 2021

Qualifications

TOEFL Prediction Test
February 1, 2019 - December 1, 2019
Best Undergraduate Thesis Award
January 11, 2030 - January 25, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail