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Results-driven SEO Strategist with 7 years of experience developing and implementing data-driven SEO strategies that drive organic traffic growth and increases in revenue. Skilled in technical SEO, content marketing, and project management. With expertise in optimizing a variety of websites included but not limited to: e-commerce, SaaS, product and service review websites, and local businesses. Leveraging AI-powered SEO techniques to stay ahead of industry trends.…Results-driven SEO Strategist with 7 years of experience developing and implementing data-driven SEO strategies that drive organic traffic growth and increases in revenue. Skilled in technical SEO, content marketing, and project management. With expertise in optimizing a variety of websites included but not limited to: e-commerce, SaaS, product and service review websites, and local businesses. Leveraging AI-powered SEO techniques to stay ahead of industry trends.

Mariela Corella Hernandez

Content Strategist, SEO Expert, Marketing Consultant

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Results-driven SEO Strategist with 7 years of experience developing and implementing data-driven SEO strategies that drive organic traffic growth and increases in revenue. Skilled in technical SEO, content marketing, and project management. With expertise in optimizing a variety of websites included but not limited to: e-commerce, SaaS, product and service review websites, and local businesses. Leveraging AI-powered SEO techniques to stay ahead of industry trends.…Results-driven SEO Strategist with 7 years of experience developing and implementing data-driven SEO strategies that drive organic traffic growth and increases in revenue. Skilled in technical SEO, content marketing, and project management. With expertise in optimizing a variety of websites included but not limited to: e-commerce, SaaS, product and service review websites, and local businesses. Leveraging AI-powered SEO techniques to stay ahead of industry trends.

Available to hire

Results-driven SEO Strategist with 7 years of experience developing and implementing data-driven SEO strategies that drive organic traffic growth and increases in revenue. Skilled in technical SEO, content marketing, and project management. With expertise in optimizing a variety of websites included but not limited to: e-commerce, SaaS, product and service review websites, and local businesses. Leveraging AI-powered SEO techniques to stay ahead of industry trends.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Spanish; Castilian

Advanced

Work Experience

SEO / GEO Specialist at Tekmetric

June 1, 2025 - Present

Develop and execute local SEO strategies for auto repair shops across the U.S. Conduct thorough SEO audits and implement on-page and off-page optimization. Create content calendars and analyze website performance to drive organic traffic. Monitor user behavior and traffic trends to inform content and design strategies. Collaborate with Development and QA teams to ensure technical SEO is integrated from the ground up.

SEO & CRO Strategist at Disruptive Advertising

October 1, 2023 - May 1, 2025

Develop and execute SEO & CRO strategies for 12+ websites, focusing on organic traffic, conversion optimization, and revenue growth. Conduct comprehensive keyword research, content audits, and competitive analysis to identify growth opportunities. Lead technical SEO initiatives including site audits, migrations, Core Web Vitals optimization, index improvements, and schema markup implementation. Design and implement A/B testing (CRO) strategies to improve user engagement and conversions. Generate weekly, quarterly, and annual SEO performance reports.

SEO Specialist at Clearlink

August 1, 2021 - October 1, 2023

Developed SEO strategies, set organic traffic and revenue goals, and produced projections for the year. Identified new content and vertical opportunities to grow organic traffic and revenue. Collaborated with product, content, and development teams to integrate SEO best practices across all projects. Identified opportunities to increase traffic, ran CRO tests for conversion rate optimization, and improved UX through competitor analysis. Performed in-depth technical SEO audits and partnered with development to implement improvements.

SEO Specialist at Interactive

May 1, 2019 - August 1, 2021

Developed local and national SEO strategies for law firms across the U.S. Optimized Google Business Profiles (GBP) to improve local search visibility. Conducted technical audits and worked with developers to resolve crawlability, indexing, and site speed issues. Managed digital PR and link-building campaigns, securing high-quality backlinks to improve domain authority. Responsible for all stages of content planning and publication to grow organic traffic and leads.