Francesca Ranieri

Available to hire

Hi, I’m Francesca Ranieri, a highly driven marketing and brand leader with 18+ years of experience spanning marketing, sales, promotions and brand management.

About

Hi, I’m Francesca Ranieri, a highly driven marketing and brand leader with 18+ years of experience spanning marketing, sales, promotions and brand management. I turn research and insights into creative, growth‑driven solutions that seize opportunities and deliver revenue, customer growth, and stronger brand equity. I’m known for building high‑performance teams, delivering end‑to‑end campaigns, and driving measurable ROI in fast‑paced environments.

I thrive on strategic thinking and hands‑on execution, bridging consumer insights with technology and media to craft compelling brand narratives. I love collaborating across functions, cultivating partnerships with major brands, and leading cross‑channel campaigns that unlock new revenue streams and long‑term growth.

  • 19 years' experience
  • Joined January 2026

Languages

  • ItalianFluent
  • EnglishFluent
  • FrenchIntermediate
  • HungarianIntermediate

Industry experience

  • Media & Entertainment
  • Retail
  • Telecommunications
  • Wholesale & Distribution
  • Consumer Goods
  • Other

More experts in Milan, Italy

Work experience· 9 roles

Marketing & Sales ConsultantFeb 2024 – Present · 2 yrs 10 mos

Designed and executed end-to-end marketing & sales strategies for clients across industries, from brand positioning to social media content and performance marketing. Delivered measurable market wins through tailored, insight-driven strategies and enabled clients to reposition competitively and scale acquisition and revenue. Efficiently launched services, localized social media strategies and content, managed campaigns and increased ROI.

Head of Marketing · GetirOct 2021 – Jan 2024 · 2 yrs 4 mos

Directed the marketing function across all channels (brand, digital, performance, social, media, PR & Communications, partnerships & sponsorships). Managed the full end-to-end funnel, multi-million budget, and acquisition targets, building a high‑performing team and delivering growth.

Head of Promotion & Content Scheduling · SkyJan 2017 – Jan 2021 · 4 yrs 1 mo

Led promotion and content teams to enhance audience reach, promote brands & services, improve UX, and drive product adoption. Drove cross‑functional collaboration to optimize content scheduling and promotional activities.

Head of Media Planning · SkyDec 2015 – Jan 2017 · 1 yr 2 mos
Senior Strategic Marketing Manager · MediasetFeb 2012 – Nov 2015 · 3 yrs 10 mos
Brand Manager · MediasetFeb 2011 – Feb 2012 · 1 yr 1 mo
Marketing & Communications Manager · MediasetSep 2008 – Feb 2011 · 2 yrs 6 mos
Digital Marketing Analyst & New Business · MediasetApr 2006 – Aug 2008 · 2 yrs 5 mos

Education

Master in Entertainment Business Management · SDA Bocconi School of Management2006 – 2007
University Degree in Media Studies · IULM University2000 – 2005
BA courses · Suffolk University2003 – 2026
International Baccalaureate (IB) · American International School Budapest1995 – 1999

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