I am Natasha Di Iuorio, a multi-disciplinary branding and design professional based in Penticton, BC. I help organizations grow through thoughtful brand strategy, web design, and engaging marketing initiatives, with over a decade of experience in tourism, education, and community development. From leading Badgirl Branding Ltd. to teaching graphic design and mentoring students, I enjoy turning ideas into compelling brands and campaigns that connect with people. I am passionate about community-focused projects like Penticton Whoville and delivering measurable results for clients and partners.

Natasha Di Iuorio

I am Natasha Di Iuorio, a multi-disciplinary branding and design professional based in Penticton, BC. I help organizations grow through thoughtful brand strategy, web design, and engaging marketing initiatives, with over a decade of experience in tourism, education, and community development. From leading Badgirl Branding Ltd. to teaching graphic design and mentoring students, I enjoy turning ideas into compelling brands and campaigns that connect with people. I am passionate about community-focused projects like Penticton Whoville and delivering measurable results for clients and partners.

Available to hire

I am Natasha Di Iuorio, a multi-disciplinary branding and design professional based in Penticton, BC. I help organizations grow through thoughtful brand strategy, web design, and engaging marketing initiatives, with over a decade of experience in tourism, education, and community development.

From leading Badgirl Branding Ltd. to teaching graphic design and mentoring students, I enjoy turning ideas into compelling brands and campaigns that connect with people. I am passionate about community-focused projects like Penticton Whoville and delivering measurable results for clients and partners.

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Language

English
Advanced

Work Experience

Instructor | Graphic Design & Web Development Program at Centre for Arts and Technology
January 1, 2018 - Present
Delivered design + consulting services for local and international clients. Taught design, branding, and web development; mentored students in real-world projects.
CEO | Brand Strategist at Badgirl Branding Ltd.
January 1, 2021 - January 1, 2024
Modernized booking/POS systems and digitized inventory, boosting efficiency. Trained and supervised staff, helping secure Gold Best of Penticton (2023 & 2024).
Customer Service Manager at Pier Water Sports Experience
January 1, 2020 - Present
Customer Service & Tourism • Marketing & Branding • Business Development & Consulting • Adobe Creative Suite • Web Design (WordPress, Wix, Webflow, Shopify) • POS Systems (Square, Clover, Moneris, Elavon, etc.)

Education

Diploma in Graphic Design & Web Development at Centre for Arts and Technology Education
January 1, 2019 - January 1, 2019

Qualifications

New Business of the Year Semi-Finalist, Penticton Business Excellence Awards
January 1, 2023 - January 28, 2026
Best of Penticton Gold Recipient Award
January 1, 2023 - January 28, 2026
Best of Penticton Gold Recipient Award
January 1, 2024 - January 28, 2026

Industry Experience

Education, Media & Entertainment, Software & Internet, Professional Services, Travel & Hospitality