Brand Story Film | Narrative & Editorial Direction | "I Am Paddock"

Concept-led brand story film developed to articulate identity, values, and voice through narrative rather than promotion. I originated the concept and narrative strategy, presented the creative and production plan to stakeholders, and led execution end to end. My role included talent selection and direction, writing and directing the voiceover script, filming, and editing the final piece with a focus on pacing, emotional clarity, and editorial integrity.