I am a Senior Digital Marketing and Automation Specialist with 9+ years of experience designing and scaling AI-powered marketing systems that drive measurable revenue growth. I have a proven track record of increasing qualified leads by 40-80%, reducing cost per lead by up to 35%, and automating 70%+ of manual marketing workflows using GoHighLevel, Meta & Google Ads, and AI-driven CRM systems. I also bring hands-on video editing and visual storytelling skills with Adobe Premiere Pro and Final Cut Pro, delivering conversion-focused creative assets across paid ads, websites, and funnels.

John Robert Ngugi

I am a Senior Digital Marketing and Automation Specialist with 9+ years of experience designing and scaling AI-powered marketing systems that drive measurable revenue growth. I have a proven track record of increasing qualified leads by 40-80%, reducing cost per lead by up to 35%, and automating 70%+ of manual marketing workflows using GoHighLevel, Meta & Google Ads, and AI-driven CRM systems. I also bring hands-on video editing and visual storytelling skills with Adobe Premiere Pro and Final Cut Pro, delivering conversion-focused creative assets across paid ads, websites, and funnels.

Available to hire

I am a Senior Digital Marketing and Automation Specialist with 9+ years of experience designing and scaling AI-powered marketing systems that drive measurable revenue growth.
I have a proven track record of increasing qualified leads by 40-80%, reducing cost per lead by up to 35%, and automating 70%+ of manual marketing workflows using GoHighLevel, Meta & Google Ads, and AI-driven CRM systems. I also bring hands-on video editing and visual storytelling skills with Adobe Premiere Pro and Final Cut Pro, delivering conversion-focused creative assets across paid ads, websites, and funnels.

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Language

English
Fluent
Swahili
Advanced

Work Experience

Digital Marketer | Website Manager at A Caring Heart Nursing Services LLC
January 1, 2026 - Present
Design and manage a full-funnel digital acquisition system supporting Medicaid-funded homecare programs; launched and optimized Meta and Google Ads; automated lead handling with CRM (GoHighLevel), reducing lead response times by 45%.
Digital Marketing Manager | Website Manager at A Better Life Homecare LLC
March 1, 2024 - Present
Lead digital strategy, SEO, performance marketing, and automation initiatives across multiple healthcare subsidiaries; implemented automated CRM ecosystems reducing manual marketing operations by 60% and cutting cost per lead by up to 35%.
Website Developer & Creative Strategist at Venture and Grow LLC
February 1, 2023 - March 1, 2024
Developed 20+ responsive WordPress/Elementor websites; improved landing page conversions by 15–25%; trained teams on GoHighLevel CRM; built automated funnels and AI-driven workflows increasing lead capture and retention by 30%+.
Founder | Freelance Graphic Designer, UI/UX Designer & Web Developer at Self-Employed / Freelance Studio
January 1, 2022 - April 30, 2023
Founded and operated a creative studio delivering branding, UI/UX and web development for 30+ clients; designed brand identities and marketing collateral; built SEO-friendly, mobile-responsive websites; delivered 95%+ on-time projects.
Senior Graphic Designer at Xpatlink Magazine
January 1, 2015 - December 31, 2021
Led magazine layout and visual storytelling across print and digital editions; designed promotional materials; collaborated with editorial teams to evolve the magazine’s visual identity.
Senior Graphic Designer at Copy Cat Group
January 1, 2011 - December 31, 2013
Led creative design projects across print and digital media; delivered marketing materials aligned with brand identity under tight deadlines.
Junior Graphic Designer at Capital Colours Creative Design Ltd
January 1, 2010 - December 31, 2011
Supported branding and print projects while building a strong foundation in Adobe Creative Suite and production standards.

Education

Responsive Website Basics (HTML, CSS, JavaScript) at University of London
January 11, 2030 - January 29, 2026
UI/UX Design at California Institute of the Arts
January 11, 2030 - January 29, 2026
Diploma in Technology in Design (Creative Arts & Media) at Technical University of Kenya
January 11, 2030 - January 29, 2026

Qualifications

Google Digital Marketing & E-commerce Certification
January 11, 2030 - January 29, 2026
Google Digital Marketing & E-commerce Certification
January 11, 2030 - January 29, 2026

Industry Experience

Healthcare, Media & Entertainment, Professional Services, Software & Internet, Education