I build digital experiences that don’t just reach audiences — they move them. My work lies at the intersection of creativity and performance, where ideas are fearless, data is direction, and strategy is the engine behind every decision. I thrive in fast-paced environments where clarity must be carved out of chaos and where bold thinking isn’t optional, it’s expected. I’m driven by curiosity, sharpened by analysis, and energized by the challenge of turning insights into campaigns that demand attention and deliver results. My strengths are rooted in a strategic mindset and a creative instinct that thrives on predictable. I adapt, communicate clearly, and bring a sense of ownership to every project. I’m at my best when working across both precision and imagination.

I build digital experiences that don’t just reach audiences — they move them. My work lies at the intersection of creativity and performance, where ideas are fearless, data is direction, and strategy is the engine behind every decision. I thrive in fast-paced environments where clarity must be carved out of chaos and where bold thinking isn’t optional, it’s expected. I’m driven by curiosity, sharpened by analysis, and energized by the challenge of turning insights into campaigns that demand attention and deliver results. My strengths are rooted in a strategic mindset and a creative instinct that thrives on predictable. I adapt, communicate clearly, and bring a sense of ownership to every project. I’m at my best when working across both precision and imagination.

Available to hire

I build digital experiences that don’t just reach audiences — they move them. My work lies at the intersection of creativity and performance, where ideas are fearless, data is direction, and strategy is the engine behind every decision. I thrive in fast-paced environments where clarity must be carved out of chaos and where bold thinking isn’t optional, it’s expected. I’m driven by curiosity, sharpened by analysis, and energized by the challenge of turning insights into campaigns that demand attention and deliver results. My strengths are rooted in a strategic mindset and a creative instinct that thrives on predictable. I adapt, communicate clearly, and bring a sense of ownership to every project. I’m at my best when working across both precision and imagination.

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Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Intermediate

Work Experience

Marketing Pro at Meta
January 1, 2022 - January 1, 2026
At Meta, I operated on a global scale—designing and optimizing campaigns that reached audiences across continents and industries. I shaped performance strategies, built content that aligned with direction, and transformed behavioral insights into actionable decisions.
Visual Director at NFC (Non Fungible Connector) / Moga
January 1, 2024 - Present
In the world of culture and events, I brought creativity to the visual identity and production, pushing boundaries in a fast, intensive, and deeply creative environment.
Researcher at NielsenIQ
January 1, 2023 - January 1, 2024
I immersed myself in the mechanics of consumer behavior. At NielsenIQ, I identified trends and transformed data into impactful strategies, focusing on the human connection.
Fertach Leader at Fertach
January 1, 2022 - Present
I led people through decisive decisions, strengthening relationships, and delivering behavioral change through creativity and engagement.
Meta Marketing Pro at Meta
January 1, 2024 - January 1, 2026
At Meta, I operated on a global scale — designing and optimizing campaigns that reached audiences across continents and industries. I spearheaded performance strategies, built content that aligned with audience insights, and converted those insights into actionable direction.
Production Lead at NFC (Non Fungible Coordinator)
January 1, 2024 - Present
In the world of culture and events, I brought creativity to the visual identity of production, logistics, and merchandising, contributing to the visual design and delivery of events and experiences.
Digital Marketer at NielsenIQ
January 1, 2023 - January 1, 2024
I immersed myself in changing the mechanics of consumer behavior. I analyzed trends, identified needs, and transformed data into impactful strategies.
Marketing Strategist at Fartch
January 1, 2022 - January 1, 2023
I led the creation of human connection in digital marketing. I guided teams through strategic decisions, strengthened relationships, and elevated brand communication.

Education

BA in Communication and Culture at University of Lisbon
January 1, 2020 - January 1, 2024
BA in Communication and Culture at University of Lisbon
January 1, 2018 - January 1, 2022
Digital Marketing & Strategy at EDIT.
January 11, 2030 - February 2, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services