I'm Michele Brown, a London-based marketing leader with a proven track record of driving growth through demand generation, martech automation, and revenue-aligned marketing in technology and SaaS businesses. I have led global marketing teams and inside sales, delivered major rebrands, and scaled inbound leads across B2B tech, EdTech, and professional services. I thrive on building high-performance teams, integrating acquisitions, and launching new brands across international markets. I'm customer-focused, data-driven, and relentlessly curious about new channels and ABM strategies that improve ROI. That said, I am equally happy working on a fractional hands-on basis, helping grow new start-ups, or managing a small team on a part-time basis for those companies that require more senior marketing input.

Michele Brown

I'm Michele Brown, a London-based marketing leader with a proven track record of driving growth through demand generation, martech automation, and revenue-aligned marketing in technology and SaaS businesses. I have led global marketing teams and inside sales, delivered major rebrands, and scaled inbound leads across B2B tech, EdTech, and professional services. I thrive on building high-performance teams, integrating acquisitions, and launching new brands across international markets. I'm customer-focused, data-driven, and relentlessly curious about new channels and ABM strategies that improve ROI. That said, I am equally happy working on a fractional hands-on basis, helping grow new start-ups, or managing a small team on a part-time basis for those companies that require more senior marketing input.

Available to hire

I’m Michele Brown, a London-based marketing leader with a proven track record of driving growth through demand generation, martech automation, and revenue-aligned marketing in technology and SaaS businesses. I have led global marketing teams and inside sales, delivered major rebrands, and scaled inbound leads across B2B tech, EdTech, and professional services.

I thrive on building high-performance teams, integrating acquisitions, and launching new brands across international markets. I’m customer-focused, data-driven, and relentlessly curious about new channels and ABM strategies that improve ROI.

That said, I am equally happy working on a fractional hands-on basis, helping grow new start-ups, or managing a small team on a part-time basis for those companies that require more senior marketing input.

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Work Experience

VP Marketing at Harris Computer
October 1, 2021 - October 1, 2025
Led global marketing strategy and demand generation for Harris Computer and its i2 Group carve-out. Delivered a major rebrand to modern positioning, implemented lead management with ROI reporting, and established an Inside Sales capability in the UK, generating $350k in revenue and a $1.5M pipeline within 9 months; aligned marketing with channel and direct sales; enhanced digital footprint and marketing automation adoption.
VP Global Marketing & Inside Sales at i2 Group
August 1, 2023 - October 1, 2025
Global marketing lead, responsible for building out marketing and Inside Sales to support both channel and direct sales. Repositioned the business, delivered ROI reporting and territory-wide campaigns, and established a new inside sales approach to drive growth across markets.
Marketing Director at OneFile Ltd
October 1, 2021 - December 31, 2023
UK’s leading apprenticeship EdTech SaaS supplier. SLT member; managed day-to-day marketing function; improved appointment setting and lead conversion from 43% to over 60%.
Marketing Director at Peoplesafe Ltd
April 1, 2020 - September 30, 2021
Market leader in lone worker safety (subscription). Full control of marketing; led rebranding, tele-appointing and lead generation across verticals; merged multiple brands; improved SEO and CSAT/NPS; grew inbound leads by 25% while reducing marketing costs; delivered first CSAT and NPS improvements.
Marketing Director at Supplier Assessment Services Ltd (Constructionline, Altius)
June 1, 2017 - October 31, 2019
Senior leader responsible for marketing and inside sales; defined group branding strategy; customer success function; strong sales/marketing integration; achieved multi-year revenue gains and improved NPS; delivered break-even ROI for events and launched new branding (Fortius Ltd).
Head of Group Marketing at The Danwood Group Ltd
May 1, 2015 - October 1, 2017
Defined and executed integrated B2B demand generation across a competitive market; digital strategy with content focus; CRM ownership; lifecycle marketing; led major improvements in inbound leads and telemarketing, delivering 150–200 new appointments per month and 500% inbound lead growth following website redevelopment.
Trade Marketing (Contract) at A&E Networks (BSkyB)
June 1, 2014 - April 1, 2015
Channel marketing support for program distribution; contract engagement to sustain cross-channel marketing.
Head of Advertising & Creative at Epson
June 1, 2010 - May 1, 2014
Pan-European centralised marketing function; brand strategy owner; team of 16; budgets over £12m; multilingual localization; packaging and POS; lead European brand guidelines and large-scale product launches; significant improvements in campaign performance and web traffic.
Director at MJB Consulting Ltd
February 1, 2003 - June 30, 2010
Marketing consultancy and business development; long-term contracts (OpenTable Europe Ltd, Ikivo AB, Scalado AB, Macromedia Europe); hands-on production of marketing materials and strategy; led multi-market rollouts.
Sales & Marketing Director – Northern Europe at MetaCreations Corporation
May 1, 1995 - September 30, 2000
First European employee; developed and built MetaCreations brand across Europe; channel development and marketing strategy; successful product launches and large-scale end-user events; contributed to significant revenue growth.

Education

Add your educational history here.

Qualifications

BA Business Administration
January 11, 2030 - January 29, 2026
Post Graduate Diploma in International Marketing
January 11, 2030 - January 29, 2026
Chartered Institute of Marketing
January 11, 2030 - January 29, 2026
Institute of Export Diploma
January 11, 2030 - January 29, 2026
Chartered Institute of Marketing
January 11, 2030 - January 29, 2026
Institute of Export Diploma
January 11, 2030 - January 29, 2026

Industry Experience

Software & Internet, Education, Professional Services, Real Estate & Construction, Manufacturing, Media & Entertainment