Creative and strategic communications professional with extensive experience in social media management, PR, influencer marketing and content creation. Experienced in developing and executing digital strategies for leading international brands. Skilled translating brand identity into authentic, engaging storytelling across all platforms. Confident both in front of and behind the camera, with a natural sense for aesthetics, trends and community building. I thrive on turning ideas into engaging campaigns and meaningful conversations. I love collaborating with teams to build authentic brand narratives, grow communities, and deliver impactful content across channels.

Charlotte Weber

Creative and strategic communications professional with extensive experience in social media management, PR, influencer marketing and content creation. Experienced in developing and executing digital strategies for leading international brands. Skilled translating brand identity into authentic, engaging storytelling across all platforms. Confident both in front of and behind the camera, with a natural sense for aesthetics, trends and community building. I thrive on turning ideas into engaging campaigns and meaningful conversations. I love collaborating with teams to build authentic brand narratives, grow communities, and deliver impactful content across channels.

Available to hire

Creative and strategic communications professional with extensive experience in social media management, PR, influencer marketing and content creation. Experienced in developing and executing digital strategies for leading international brands. Skilled translating brand identity into authentic, engaging storytelling across all platforms. Confident both in front of and behind the camera, with a natural sense for aesthetics, trends and community building.

I thrive on turning ideas into engaging campaigns and meaningful conversations. I love collaborating with teams to build authentic brand narratives, grow communities, and deliver impactful content across channels.

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Work Experience

Production & Editorial Assistant at ZDF
May 1, 2019 - May 1, 2021
Supported production and editorial tasks for national television; assisted in researching and scripting segments; coordinated with producers and editors; contributed to live and pre-recorded broadcasts.
Editorial Assistant at Immobilien Zeitung
May 1, 2019 - May 1, 2021
Editorial support for real estate news; research, copyediting, fact-checking, and production assistance.
Internship, Terra X Story House at Terra X Story House
March 1, 2019 - May 1, 2019
Internship in production and story development; supported creative department across research, scripting and shoots.
Social Media Lead at Villa im Tal GmbH
June 1, 2015 - March 1, 2016
Led social media strategy and execution; content planning and community management; grew engagement.
Content Creator & Social Media Host at Various brands (About You, HelloFresh)
October 1, 2021 - January 1, 2023
UGC production for brands; social media content and campaigns; produced online video content and editorial support; contributed to podcasts.
Content Creator & Social Media Host at Cosori; HelloFresh
October 1, 2023 - September 30, 2024
Content creation and live moderation; host of 'Be Our Guest – The Heuer Dialog Podcast'; client coordination and campaign support.

Education

Bachelor of Arts in Media and Communication Management at Hochschule Fresenius, Wiesbaden
October 1, 2016 - October 1, 2017

Qualifications

Certified Media Design Assistant
January 11, 2030 - January 29, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet