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Hi, I’m Pedro Oliveira, a Marketing Automation Specialist who loves turning fragmented and manual workflows into scalable, data-driven digital ecosystems.

About

Hi, I’m Pedro Oliveira, a Marketing Automation Specialist who loves turning fragmented and manual workflows into scalable, data-driven digital ecosystems. I design and implement automations across CRM and email marketing platforms, build integrations between tools like Zapier, HubSpot, n8n, and reporting dashboards, and work to align marketing technology with business goals to boost conversion and retention.

I enjoy leading cross-functional initiatives, documenting processes, and delivering actionable insights that drive growth and operational excellence. My approach blends technical automation with a business-minded mindset to deliver measurable results across campaigns, sales pipelines, and product experiences.

  • 7 years' experience
  • Joined January 2026

Languages

  • PortugueseFluent
  • EnglishFluent

Industry experience

  • Software & Internet
  • Professional Services
  • Transportation & Logistics
  • Media & Entertainment

Work experience· 6 roles

Marketing Automation Specialist · Confidential (Marketing/CRM)Mar 2025 – Sep 2025 · 7 mos

Designed and implemented automation across CRM and email marketing ecosystems. Built integrations between Meta Lead Ads, HubSpot CRM and reporting workflows. Reduced manual tasks by developing multi-step automations across teams. Developed performance dashboards and campaign insights for management. Coordinated Salesforce implementation projects from requirements to delivery. Managed cross-functional teams, sprint planning and communications workflows. Ensured alignment between business strategy, CRM configuration and operational needs. Improved process efficiency through structured documentation and process mapping. Streamlined supplier communications to accelerate material delivery. Integrated planning data into pre-sales estimations and operational forecasting. Supported logistics decisions through proactive inventory monitoring.

Marketing Automation Specialist · ConfidentialJun 2024 – Jan 2025 · 8 mos

Transformed manual workflows into scalable digital ecosystems with multi-channel automation across CRM, email marketing, and cross-platform integrations (Zapier, n8n, HubSpot, WooCommerce, WordPress). Led data-driven optimization to improve conversion and retention. Implemented AI-powered automation and reporting dashboards for leadership.

Automation/CRM & Integrations Specialist · Contract / AgencyMar 2023 – Sep 2023 · 7 mos

Implemented API integrations, lead enrichment, and automation QA & testing. Built automation flows powered by AI agents, integrated with HubSpot, Zapier, and n8n. Developed process optimization.

Logistics & Inventory Planner · Manufacturing / LogisticsNov 2020 – Jan 2023 · 2 yrs 3 mos
Logistics & Planning Specialist · ManufacturingSep 2019 – Sep 2020 · 1 yr 1 mo
Logistics Coordinator · Production / PlantSep 2016 – Jun 2019 · 2 yrs 10 mos

Education

Master's in Business · ISAG – European Business School, Porto2030 – 2026
Bachelor's in Business & Information Systems · Universidade Portucalense (Porto)2030 – 2026

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