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Hi, I’m Janine Fynn. I’m a dynamic Senior Writer with over 10 years of experience in copywriting and marketing communications. I craft compelling content across blogs, social media, and print ads, and I’ve contributed to campaigns that boosted engagement and sales. I have a distinction in Journalism and am proficient in SEO strategies and creative concept development, helping brands tell stronger stories and deliver measurable results. I thrive on elevating brand narratives and collaborating across teams to drive campaigns forward. I’m passionate about blending creativity with strategic thinking to produce clear, persuasive content that resonates with audiences and meets regulatory guidelines.…Hi, I’m Janine Fynn. I’m a dynamic Senior Writer with over 10 years of experience in copywriting and marketing communications. I craft compelling content across blogs, social media, and print ads, and I’ve contributed to campaigns that boosted engagement and sales. I have a distinction in Journalism and am proficient in SEO strategies and creative concept development, helping brands tell stronger stories and deliver measurable results. I thrive on elevating brand narratives and collaborating across teams to drive campaigns forward. I’m passionate about blending creativity with strategic thinking to produce clear, persuasive content that resonates with audiences and meets regulatory guidelines.

Janine Fynn

Writer, Copywriter, Social Media Manager

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Hi, I’m Janine Fynn. I’m a dynamic Senior Writer with over 10 years of experience in copywriting and marketing communications. I craft compelling content across blogs, social media, and print ads, and I’ve contributed to campaigns that boosted engagement and sales. I have a distinction in Journalism and am proficient in SEO strategies and creative concept development, helping brands tell stronger stories and deliver measurable results. I thrive on elevating brand narratives and collaborating across teams to drive campaigns forward. I’m passionate about blending creativity with strategic thinking to produce clear, persuasive content that resonates with audiences and meets regulatory guidelines.…Hi, I’m Janine Fynn. I’m a dynamic Senior Writer with over 10 years of experience in copywriting and marketing communications. I craft compelling content across blogs, social media, and print ads, and I’ve contributed to campaigns that boosted engagement and sales. I have a distinction in Journalism and am proficient in SEO strategies and creative concept development, helping brands tell stronger stories and deliver measurable results. I thrive on elevating brand narratives and collaborating across teams to drive campaigns forward. I’m passionate about blending creativity with strategic thinking to produce clear, persuasive content that resonates with audiences and meets regulatory guidelines.

Available to hire

Hi, I’m Janine Fynn. I’m a dynamic Senior Writer with over 10 years of experience in copywriting and marketing communications. I craft compelling content across blogs, social media, and print ads, and I’ve contributed to campaigns that boosted engagement and sales. I have a distinction in Journalism and am proficient in SEO strategies and creative concept development, helping brands tell stronger stories and deliver measurable results.

I thrive on elevating brand narratives and collaborating across teams to drive campaigns forward. I’m passionate about blending creativity with strategic thinking to produce clear, persuasive content that resonates with audiences and meets regulatory guidelines.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Senior Copywriter at Maximum Plant & Equipment Ltd

January 1, 2024 - Present

Supported a product range launch by writing, editing and creating promotional materials across digital and offline media, including product pages, promotional emails, advertisements, and social media posts. Optimised website SEO copy to boost visibility and organic traffic.

Marketing Copywriter at People's Partnership

January 1, 2021 - December 1, 2023

Developed engaging content for various briefs and campaigns, including blogs, articles, social media posts, video scripts, letters and emails, ensuring FCA and ASA compliance.

Senior Copywriter at Maximum Plant & Equipment Ltd

November 1, 2017 - December 1, 2020

Crafted compelling copy for landing pages, blogs, advertisements, and social media posts. Optimised website SEO copy to enhance search visibility and organic traffic.

Lead Copywriter at OneSavings Bank

September 1, 2016 - October 1, 2017

Engineered print and digital marketing collateral that effectively communicated brand messaging, met FCA and ASA guidelines. Conceptualised and executed print advertisements, enhancing brand visibility and engagement. Scripted animated ads and composed detailed email campaign artworks.

Freelance Copywriter at Saga Holidays

July 1, 2016 - August 1, 2016

Produced persuasive copy for travel brochures, flyers, websites, and direct marketing campaigns.

Copywriter at OLIVER

March 1, 2016 - June 1, 2016

Contributed as a freelance copywriter for the AXA PPP healthcare account, creating impactful content. Composed copy for brochures, flyers, website content, and produced scripts for video adverts.

Marketing Copywriter & Social Media Executive at MiX Telematics

January 1, 2014 - December 1, 2015

Conceptualised and crafted engaging content for various social media campaigns on platforms such as Facebook, LinkedIn, and YouTube. Devised and authored print media, including magazine advertisements. Scripted video campaigns to enhance brand storytelling.

Marketing Manager at Crimson Edge Design

February 1, 2009 - August 1, 2013

Established a successful copywriting and graphic design service, primarily serving financial services and insurance companies, including Old Mutual and Masthead Insurance.

Content Manager at PGA Tours

June 1, 2007 - February 1, 2009

Performed SEO copywriting, along with editing and proofreading of online materials to ensure quality and accuracy.

Campaign Manager at The Elmwood Media Group

January 1, 2003 - June 1, 2006

Authored copy for both print and digital marketing campaigns, driving effective messaging. Successfully secured new accounts, contributing to the expansion of the company's portfolio. Contributed to the creation of various dynamic radio scripts.

Freelance Copywriter at Devonshire Appointments

January 1, 1998 - October 1, 2002

Relocated to the United Kingdom and engaged in various freelance assignments across London. Executed multiple freelance projects through Devonshire Appointments.

Copywriter at Carroll O'Donovan Hardy Advertising

March 1, 1994 - September 1, 1997

Drove concept development and scriptwriting for television and radio campaigns. Crafted diverse ABT and BTL advertising materials.