Available to hire
I help companies grow through strategic branding and marketing. With 20+ years in luxury food, cosmetics, and real estate, I design and execute programs that clarify brand positioning, launch products, and deliver measurable results.
Running a nimble freelance studio, I combine senior-level strategic thinking with the speed, agility, and full-service capabilities of a small agency, leveraging a trusted network of creative and technical partners for hands-on execution. I work with companies of all sizes on a wide range of branding and marketing challenges, helping them achieve clarity, alignment, and real business impact.
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Language
French
Fluent
English
Fluent
Dutch
Fluent
Persian
Fluent
German
Beginner
Work Experience
International Marketing & Communication Director (covering 10 countries) at Atenor
September 1, 2014 - January 1, 2020Internationalization of activities, concentration on corporate communication strategy, digital marketing, internal / external communication, corporate sustainability policy development and events management.
Marketing & Communication Director (covering 10 countries) at Atenor
January 1, 2010 - August 31, 2014Communication strategy, Marketing strategy (development, implementation and following up), both at the corporate and project level, internal and external events
Marketing Manager - Kérastase – Shu Uemura Art of Hair - Professional Products Division at L’Oréal BELGILUX
July 1, 2008 - June 30, 2010Product Manager L’Oréal Professionnel – Professional Products Division at L’Oréal BELGILUX
August 1, 2006 - June 30, 2008Key Account Manager Carrefour – Public Products Division at L’Oréal BELGILUX
December 1, 2004 - July 31, 2006Sales and Marketing Manager at Atenor
September 1, 2014 - December 31, 2017Victoria Agency at Victoria Agency
January 1, 2024 - PresentSales and Marketing Manager at Atenor
August 1, 2006 - December 31, 2008Sales and Marketing Manager driving growth, branding, and market presence for the real estate group.
Key Account Manager at L’Oréal BELGILUX
December 1, 2008 - July 31, 2010Carrefour – Public Products Division; managed key accounts and strategic partnerships.
Product Manager at L’Oréal BELGILUX
July 1, 2010 - December 31, 2013L’Oréal Professionnel – Professional Products Division; led product strategy and launches.
International Marketing & Communication Director (10 countries) at Atenor
September 1, 2014 - PresentInternationalization of activities, concentration on corporate communication strategy, digital marketing, internal/external communication, corporate sustainability policy development and events management.
Marketing & Communication Director at Victoria Agency
January 1, 2020 - January 1, 2024Marketing & Communication Director, leading brand and marketing initiatives for agency clients.
Education
Digital Strategy Program at Vlerick Business School
January 1, 2005 - December 31, 2005Executive Master in Marketing & Advertising at Solvay Business School (SBS) - Brussels
January 1, 2003 - December 31, 2004University Degree in Sales Management at ICHEC - INSTIMA (Training Institute) – Fondation Marketing
January 1, 1997 - December 31, 2001Master in Commercial and Consular Sciences at Catholic Institute of Higher Commercial Studies (ICHEC) - Brussels
January 1, 1997 - December 31, 2001 at Catholic Institute of Higher Commercial Studies (ICHEC) - Brussels
January 11, 2030 - May 22, 2026Executive Master in Marketing & Advertising at Solvay Business School (SBS) - Brussels
January 1, 2003 - December 31, 2004University Degree in Sales Management at ICHEC - INSTIMA (Training Institute) – Fondation Marketing
January 1, 1997 - December 31, 2001Digital Strategy Program at Vlerick Business School
January 1, 2005 - May 22, 2026Qualifications
Executive Master in Marketing & Advertising
January 1, 2003 - December 31, 2004University Degree in Sales Management
January 1, 1997 - December 31, 2001Digital Strategy Program
January 1, 2005 - May 22, 2026Master in Commercial and Consular Sciences
January 11, 2030 - May 22, 2026Industry Experience
Consumer Goods, Real Estate & Construction, Media & Entertainment, Professional Services, Retail
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
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