I am a results-driven social media marketing specialist and community engagement leader with 8+ years in customer success, strategic planning, and digital solutions. I excel at delivering value through consultative client relationships, KPI-driven insights, and cross-functional collaboration to optimize platform adoption and business outcomes. I have managed complex SaaS platforms, led expert-level implementations, and developed data-backed strategies to improve client satisfaction and retention. I thrive on partnering across organizational levels to drive growth and innovation, leveraging technology and strategic consulting to create elegant, impactful solutions for clients in dynamic industries. I am passionate about leveraging social media and community outreach to build authentic brands and meaningful connections.

I am a results-driven social media marketing specialist and community engagement leader with 8+ years in customer success, strategic planning, and digital solutions. I excel at delivering value through consultative client relationships, KPI-driven insights, and cross-functional collaboration to optimize platform adoption and business outcomes. I have managed complex SaaS platforms, led expert-level implementations, and developed data-backed strategies to improve client satisfaction and retention. I thrive on partnering across organizational levels to drive growth and innovation, leveraging technology and strategic consulting to create elegant, impactful solutions for clients in dynamic industries. I am passionate about leveraging social media and community outreach to build authentic brands and meaningful connections.

Available to hire

I am a results-driven social media marketing specialist and community engagement leader with 8+ years in customer success, strategic planning, and digital solutions. I excel at delivering value through consultative client relationships, KPI-driven insights, and cross-functional collaboration to optimize platform adoption and business outcomes. I have managed complex SaaS platforms, led expert-level implementations, and developed data-backed strategies to improve client satisfaction and retention.

I thrive on partnering across organizational levels to drive growth and innovation, leveraging technology and strategic consulting to create elegant, impactful solutions for clients in dynamic industries. I am passionate about leveraging social media and community outreach to build authentic brands and meaningful connections.

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Experience Level

Expert
Expert
Expert
Intermediate

Work Experience

Co-Owner & Marketing Lead at Marsette & Dunn Enterprises LLC
March 1, 2021 - Present
Spearheaded comprehensive marketing strategies across all platforms, resulting in a 20% annual increase in social media following and a consistent 5% monthly conversion rate. Designed, maintained, and optimized the company’s website and social media pages to improve SEO rankings and drive community engagement. Developed and executed community outreach initiatives, forming strategic partnerships with local businesses to enhance brand awareness and expand service offerings. Tracked and analyzed performance metrics, using insights to adjust strategies and achieve a 106% improvement in delivery efficiency over six months. Created marketing materials, including flyers, brochures, and digital ads that align with the brand’s mission and resonate with diverse audiences. Analyzed performance metrics to identify trends, enabling a 10% improvement in monthly customer retention rates and refining marketing strategies.
Patient Navigation Specialist at Yale New Haven Health
November 1, 2023 - Present
Fosters strong relationships with patients and providers to enhance satisfaction and improve communication, leveraging Epic training to navigate new technologies and optimize processes. Collaborates with pharmaceutical representatives to develop educational initiatives, staying informed about medications and treatments while improving knowledge-sharing efforts. Leveraged Epic’s platform to streamline patient intake processes and improve operational efficiency, demonstrating adaptability to complex systems and tools.
Milieu Counselor at Children’s Psychiatric Inpatient Services, Yale New Haven Hospital
October 1, 2018 - November 1, 2023
Facilitated strong community relations by collaborating with families, external support systems, and healthcare providers to support patients’ reintegration. Coordinated with multidisciplinary psychiatric treatment team to develop individualized care plans, leveraging effective communication strategies to align goals and foster collaboration among diverse groups. Designed and executed patient education initiatives focused on adaptive coping strategies, contributing to enhanced provider-patient relations and supporting transitions back into the community. Acted as liaison between patients and external support networks, ensuring smooth transitions and continuity of care by organizing resources and maintaining clear lines of communication. Managed patient discharge planning with a focus on achieving timely outcomes, balancing organizational priorities with individual needs.
Social Media Director & Personal Trainer at MoJoe’s Gym
December 1, 2013 - October 1, 2017
Designed and implemented targeted social media campaigns that increased follower count by 35% and improved personal training conversion rates by 20%. Produced and edited promotional materials, including flyers, email campaigns, and videos to attract new clients and boost brand visibility. Collaborated with local businesses to organize and promote fitness programs, leveraging community partnerships to generate significant increases in participation. Optimized website content and managed social media channels, ensuring alignment with trends and customer interests to elevate the gym’s digital presence. Created event-specific materials, including signage and scheduling to support gym-hosted community activities and fitness challenges.

Education

Bachelor of Science, Communications & Media Studies at Eastern Connecticut State University
January 11, 2030 - January 30, 2026

Qualifications

AI for Product Management
January 11, 2030 - January 30, 2026
Digital Adoption
January 11, 2030 - January 30, 2026

Industry Experience

Media & Entertainment, Healthcare, Education, Software & Internet, Professional Services, Retail