Available to hire
I am a design leader with 10+ years of experience shaping human-centered digital products across industries including technology, government platforms, logistics, and global sports organizations. I specialize in translating complex workflows into intuitive, accessible, and scalable experiences, partnering closely with product managers, engineers, and cross-functional teams to deliver high-quality solutions.
I champion visual systems, accessibility, and multilingual content, and I continuously explore ways to improve workflows and leverage AI-enabled automation within content and editorial systems to drive impact at scale.
Experience Level
Expert
Expert
Language
Spanish; Castilian
Fluent
English
Advanced
Work Experience
Head of Design at World Technology
November 1, 2024 - PresentOwned the end-to-end UX and UI design of the organization’s first digital products, including a modern, fully functional website launched from concept to delivery. Translated user needs into information architecture, interaction flows, wireframes, prototypes, and visual designs. Partnered with product, engineering, and leadership to align on experience direction, validate solutions, and support high-quality implementation. Established visual systems, accessibility guidelines, and reusable design patterns to ensure consistency across digital channels. Collaborated with technology teams to improve workflows and explore AI-enabled automation opportunities within content and editorial systems.
Lead Independent Designer at Panam Sports
November 1, 2017 - December 1, 2023Led experience design across multiple digital and service touchpoints supporting large-scale, multi-stakeholder workflows for the Pan American Games. Designed end-to-end journeys across web, digital publications, and information systems, balancing user needs, operational constraints, and governance standards. Facilitated cross-functional discovery and design sessions with media, technology, sport operations, sponsorship, and logistics teams. Produced and evolved 100+ bilingual digital and print products, improving usability, accessibility, and clarity for diverse audiences. Applied shared visual standards and IOC-aligned brand systems to ensure consistency, quality, and compliance across platforms.
Independent Design Professional at Independent Design Professional
December 1, 2016 - PresentDeliver human-centered, product-driven design solutions across service design, UX/UI, and editorial systems for clients in sports, government, education, and technology. Led discovery through research synthesis, journey mapping, and rapid prototyping to test assumptions and refine solutions. Designed data-informed interfaces, workflows, and content systems optimized for accessibility, inclusion, and multilingual audiences. Collaborated with clients and cross-functional teams to support digital transformation initiatives from concept through launch.
Product Designer at Sendengo
January 1, 2018 - December 1, 2018Designed and launched the UX/UI for a logistics platform, supporting complex, data-rich operational workflows. Translated user and business requirements into interaction models, wireframes, prototypes, and validated product concepts. Identified opportunities for automation to simplify logistics operations and improve efficiency. Worked closely with leadership, engineering, and users to define requirements and iterate toward delivery. Assumed interim design and engineering leadership to maintain delivery momentum during a critical deadline period.
UX Designer at Gover nment of Veracruz
August 1, 2013 - November 1, 2016Designed and modernized public-facing digital services within a multi-agency government environment. Designed and launched the official website for the Veracruz 2014 Central American & Caribbean Games, serving 25,000+ users. Conducted user research and applied accessibility and usability standards across web, mobile, and kiosk experiences. Mapped citizen journeys to identify pain points and improve end-to-end service quality.
Education
M.A. — Corporate Communications and Marketing at Universidad Anahuac
January 11, 2030 - January 30, 2026B.A. — Graphic Design, summa cum laude at Universidad Anahuac
January 11, 2030 - January 30, 2026Qualifications
Human-Computer Interaction for UX Design
January 1, 2021 - January 30, 2026Foundations in Design Thinking
January 1, 2020 - January 30, 2026Insights for Innovation
January 1, 2019 - January 30, 2026Big Data
January 1, 2017 - January 30, 2026Industry Experience
Government, Media & Entertainment, Education, Professional Services, Software & Internet
Experience Level
Expert
Expert
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