Hi, I’m Brad Schlachter, a strategic marketing leader based in Los Angeles who scales brands through data-driven acquisition, conversion, and retention. I connect the dots across the funnel—brand, demand generation, and customer insights—to drive pipeline growth, improve CAC/LTV, and build sustainable, recurring revenue. I've led growth at Slate Digital and built fractional CMO engagements for ecommerce, media, and tech brands, delivering measurable gains in activation, retention, and wallet share. I thrive at the intersection of product, marketing, and partnerships, shaping go-to-market strategies, integrated campaigns, and customer experiences that compound over time. My specialty areas include SaaS and subscription models, strategic partnerships, and go-to-market execution that scales quickly while keeping CAC in check. I’m open to fractional leadership or advisory roles where I can mentor teams and drive long-term growth.

Brad Schlachter

Hi, I’m Brad Schlachter, a strategic marketing leader based in Los Angeles who scales brands through data-driven acquisition, conversion, and retention. I connect the dots across the funnel—brand, demand generation, and customer insights—to drive pipeline growth, improve CAC/LTV, and build sustainable, recurring revenue. I've led growth at Slate Digital and built fractional CMO engagements for ecommerce, media, and tech brands, delivering measurable gains in activation, retention, and wallet share. I thrive at the intersection of product, marketing, and partnerships, shaping go-to-market strategies, integrated campaigns, and customer experiences that compound over time. My specialty areas include SaaS and subscription models, strategic partnerships, and go-to-market execution that scales quickly while keeping CAC in check. I’m open to fractional leadership or advisory roles where I can mentor teams and drive long-term growth.

Available to hire

Hi, I’m Brad Schlachter, a strategic marketing leader based in Los Angeles who scales brands through data-driven acquisition, conversion, and retention. I connect the dots across the funnel—brand, demand generation, and customer insights—to drive pipeline growth, improve CAC/LTV, and build sustainable, recurring revenue. I’ve led growth at Slate Digital and built fractional CMO engagements for ecommerce, media, and tech brands, delivering measurable gains in activation, retention, and wallet share.

I thrive at the intersection of product, marketing, and partnerships, shaping go-to-market strategies, integrated campaigns, and customer experiences that compound over time. My specialty areas include SaaS and subscription models, strategic partnerships, and go-to-market execution that scales quickly while keeping CAC in check. I’m open to fractional leadership or advisory roles where I can mentor teams and drive long-term growth.

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Language

English
Fluent

Work Experience

VP of Growth & SaaS Revenue at Slate Digital
January 1, 2024 - January 1, 2025
Led growth initiatives for a top pro-audio DSP plugin company, achieving 104% YoY user growth, 40% churn reduction, 159% increase in organic traffic conversions, and an 85% reduction in CAC with 97% improved conversion rates.
Fractional CMO/Advisor at Freelance / Digital Marketing, Customer Acquisition and Brand Positioning
January 1, 2014 - Present
Provided fractional CMO services to ecommerce and tech clients; notable engagements include Digital Room, SalesSpeak AI, Motor Trend SVOD launch, Jukin Media audience growth, QUALCOMM, and FANDOM, delivering CAC improvements, churn reduction, and engagement gains.
Head of Growth at SIMPLER MEDIA Group
January 1, 2021 - January 1, 2023
Drove 75%+ YoY revenue growth; grew active email subscribers from 100K to 200K; increased organic search traffic 91% YoY for a digital workplace publication.
VP, Audience Acquisition & Engagement at CIVILIZED
January 1, 2018 - January 1, 2021
Drove >300% increase in annual revenue; +192% growth in organic search traffic; grew email subscribers from 15K to 200K+.
VP, Marketing at Hallmark Labs, Hallmark Movies Now
January 1, 2012 - January 1, 2014
Drove ROI-based performance marketing across SEM, SEO, affiliates, display, social and mobile; achieved 10x increase in paying members within one year; developed partnerships with Crayola, Xbox and Roku delivering 30 million+ impressions.
Sr. Director, Marketing at Codemasters, Inc.
January 1, 2007 - January 1, 2011
Managed global marketing across product marketing, PR and channel marketing; oversaw branding strategies and multi-million-dollar budgets; first year revenue growth >300% vs prior year; led development and marketing of branded flash games, Facebook pages and iPhone apps.
Sr. Director, Product Marketing at Konami Digital Entertainment
January 1, 2004 - January 1, 2007
Spearheaded marketing campaigns for music-based products; launched new products; oversaw product marketing.
Director, Sport Licensing and Partnership Marketing at Sega Corporation
January 1, 2002 - January 1, 2004
Negotiated multimillion-dollar licensing agreements with NFL, NBA, MLB and NHL.
Sr. Manager, Marketing at The Walt Disney Company, Disney Interactive
January 1, 1999 - January 1, 2002
Devised brand strategies and drove sales for ESPN branded titles to more than $50M at retail; significantly increased MLB royalty income from interactive category over three years; forged partnerships with Crayola, Xbox and Roku to deliver 30 million+ free impressions.

Education

Bachelor of Arts (BA) at Skidmore College, Saratoga Springs, NY
January 11, 2030 - January 30, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services