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I am a Senior Marketing Professional with more than 15 years of experience, specializing in the pharmacy sector. I have led development, launch, and marketing of diverse products, delivering growth through PR, branding, advertising, and trade marketing. I also excel in digital marketing and e-commerce development. I am proficient with Adobe Illustrator, InDesign, Photoshop and CorelDRAW. I enjoy creating creative designs, managing cross-functional teams, and delivering data-driven campaigns that meet deadlines and business goals.…I am a Senior Marketing Professional with more than 15 years of experience, specializing in the pharmacy sector. I have led development, launch, and marketing of diverse products, delivering growth through PR, branding, advertising, and trade marketing. I also excel in digital marketing and e-commerce development. I am proficient with Adobe Illustrator, InDesign, Photoshop and CorelDRAW. I enjoy creating creative designs, managing cross-functional teams, and delivering data-driven campaigns that meet deadlines and business goals.

Petya Kozukova

Marketer, Content Creator, Copywriter, +3

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I am a Senior Marketing Professional with more than 15 years of experience, specializing in the pharmacy sector. I have led development, launch, and marketing of diverse products, delivering growth through PR, branding, advertising, and trade marketing. I also excel in digital marketing and e-commerce development. I am proficient with Adobe Illustrator, InDesign, Photoshop and CorelDRAW. I enjoy creating creative designs, managing cross-functional teams, and delivering data-driven campaigns that meet deadlines and business goals.…I am a Senior Marketing Professional with more than 15 years of experience, specializing in the pharmacy sector. I have led development, launch, and marketing of diverse products, delivering growth through PR, branding, advertising, and trade marketing. I also excel in digital marketing and e-commerce development. I am proficient with Adobe Illustrator, InDesign, Photoshop and CorelDRAW. I enjoy creating creative designs, managing cross-functional teams, and delivering data-driven campaigns that meet deadlines and business goals.

Available to hire

I am a Senior Marketing Professional with more than 15 years of experience, specializing in the pharmacy sector. I have led development, launch, and marketing of diverse products, delivering growth through PR, branding, advertising, and trade marketing. I also excel in digital marketing and e-commerce development.

I am proficient with Adobe Illustrator, InDesign, Photoshop and CorelDRAW. I enjoy creating creative designs, managing cross-functional teams, and delivering data-driven campaigns that meet deadlines and business goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Beginner

Russian

Intermediate

Work Experience

Marketing Manager at Vitagold Ltd.

January 1, 2015 - Present

Created and executed the marketing strategy, managed the marketing budget, led brand development; oversaw marketing, advertising and sales campaigns; coordinated ATL/BTL/TTL activities; handled PR and media relations including crisis PR; conducted market research for new products; negotiated trade terms with global partners; implemented sales and marketing strategies.

PR/Community Manager at Mindheart Entertainment Ltd (War Cabinet)

January 1, 2014 - January 1, 2015

Created online PR strategy; built and engaged a core fan community; maintained online presence in game forums, websites and YouTube; managed project website and forum; maintained media relations; executed advertising and crowdfunding campaigns.

PR Manager and Editor in Chief at Pharmanavigator magazine, BAPW

January 1, 2013 - January 1, 2014

Media relations – press releases, news, articles; event management; website maintenance; produced Pharmanavigator magazine – concept, content writing, advertiser relations, design and prepress, distribution.

Manager Advertising and PR at Sopharma Trading Jsc.

January 1, 2008 - January 1, 2013

Development and execution of corporate communication strategy; CEO reputation management and formal protocol; CEO speeches; corporate image management via CSR activities; corporate identity policies; investor relations; media monitoring; crisis communications; corporate site; BTL activities and internet campaigns; new product penetration.

Manager Marketing, Advertising and PR at Balkanstroy Jsc.

January 1, 2007 - January 1, 2008

Development and implementation of overall PR strategy; event management; media relations and monitoring; corporate website management; advertising materials preparation; corporate identity implementation.

Marketing Manager and Manager project ITC Broadband Platform for Bulgaria at Hochegger|BG Communications Ltd.

January 1, 2006 - January 1, 2007

Project coordination; organization of meetings with the CEOs of the 10 biggest international GSM/IT companies; reporting obligations and monitoring regarding the execution of all activities within the deadlines; media relations and publications; close work with State Authorities; brochure with necessary activities; main leader of the project was A1 (M-tel).

Marketing and PR Specialist at Fortuna 13D OOD

January 1, 2006 - June 1, 2006

Marketing and PR specialist role supporting campaigns and communications.

Manager Marketing and International Operations at Bereta Trading Inc.

September 1, 2005 - December 1, 2005

Marketing and international operations; contributed to market expansion.

PR Specialist and Coordinator at Actavis EAD Bulgaria (Balkanpharma Holding AD)

January 1, 2001 - January 1, 2005

Media relations and coordination of PR activities across the organization.

Office manager and secretary at "Sipris" SGB Plc

March 1, 2000 - October 1, 2000

Office management and secretarial support.

PR/Community Manager at Mindheart Entertainment Ltd.

January 1, 2014 - December 31, 2015

Creation of online PR strategy. Building a core community of fans and followers (including on social media). Ensuring a strong online presence in game forums, websites, YouTube channels. Management of the game project website and forum. Maintaining media relations. Execution of advertising and crowdfunding campaigns.

Marketing Manager and Manager project at ITC Broadband Platform for Bulgaria (Hochegger|BG Communications Ltd.)

January 1, 2006 - December 31, 2007

Project coordination: Organization of Meetings with the CEOs of the 10 biggest international GSM operating and IT companies participating in the project. Preparation of reports with obligations for each company and monitoring regarding the execution of all activities within the deadlines. Media relations and publications regarding the stages of the project. Close work with State Authorities in Telecommunications and IT affairs. Preparation of Brochure with necessary activities for Broadband access handed to the Bulgarian Government.

Office manager and secretary at Sipris SGB Plc, company part of GBS

March 1, 2000 - October 31, 2000