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I’m a growth-focused executive with 15+ years driving transformation for B2B and B2C businesses across 30 countries. I lead end-to-end GTM and digital transformation for marketplaces and SaaS platforms, turning revenue into sustainable, margin-led growth. I own P&L up to €150M, lead multi-functional teams, and design scalable operating models that connect technology, data, and commercial outcomes. My passion is AI-enabled growth—building in-house AI agents for automation, content production, SEO, UX, and product design; creating data-driven growth playbooks; and delivering measurable business impact. I thrive on cross-functional leadership, mentoring teams to own the growth engine across marketplaces and SaaS, and continually refining strategies to seize new markets while keeping a laser focus on ROI and sustainability.…I’m a growth-focused executive with 15+ years driving transformation for B2B and B2C businesses across 30 countries. I lead end-to-end GTM and digital transformation for marketplaces and SaaS platforms, turning revenue into sustainable, margin-led growth. I own P&L up to €150M, lead multi-functional teams, and design scalable operating models that connect technology, data, and commercial outcomes. My passion is AI-enabled growth—building in-house AI agents for automation, content production, SEO, UX, and product design; creating data-driven growth playbooks; and delivering measurable business impact. I thrive on cross-functional leadership, mentoring teams to own the growth engine across marketplaces and SaaS, and continually refining strategies to seize new markets while keeping a laser focus on ROI and sustainability.

Zofia Zak

Growth Marketer, Marketing Strategist, Content Creator, +7

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I’m a growth-focused executive with 15+ years driving transformation for B2B and B2C businesses across 30 countries. I lead end-to-end GTM and digital transformation for marketplaces and SaaS platforms, turning revenue into sustainable, margin-led growth. I own P&L up to €150M, lead multi-functional teams, and design scalable operating models that connect technology, data, and commercial outcomes. My passion is AI-enabled growth—building in-house AI agents for automation, content production, SEO, UX, and product design; creating data-driven growth playbooks; and delivering measurable business impact. I thrive on cross-functional leadership, mentoring teams to own the growth engine across marketplaces and SaaS, and continually refining strategies to seize new markets while keeping a laser focus on ROI and sustainability.…I’m a growth-focused executive with 15+ years driving transformation for B2B and B2C businesses across 30 countries. I lead end-to-end GTM and digital transformation for marketplaces and SaaS platforms, turning revenue into sustainable, margin-led growth. I own P&L up to €150M, lead multi-functional teams, and design scalable operating models that connect technology, data, and commercial outcomes. My passion is AI-enabled growth—building in-house AI agents for automation, content production, SEO, UX, and product design; creating data-driven growth playbooks; and delivering measurable business impact. I thrive on cross-functional leadership, mentoring teams to own the growth engine across marketplaces and SaaS, and continually refining strategies to seize new markets while keeping a laser focus on ROI and sustainability.

Available to hire

I’m a growth-focused executive with 15+ years driving transformation for B2B and B2C businesses across 30 countries. I lead end-to-end GTM and digital transformation for marketplaces and SaaS platforms, turning revenue into sustainable, margin-led growth. I own P&L up to €150M, lead multi-functional teams, and design scalable operating models that connect technology, data, and commercial outcomes.

My passion is AI-enabled growth—building in-house AI agents for automation, content production, SEO, UX, and product design; creating data-driven growth playbooks; and delivering measurable business impact. I thrive on cross-functional leadership, mentoring teams to own the growth engine across marketplaces and SaaS, and continually refining strategies to seize new markets while keeping a laser focus on ROI and sustainability.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

French

Fluent

Polish

Fluent

English

Fluent

Spanish; Castilian

Intermediate

Work Experience

Director of Growth at Expondo

January 1, 2022 - January 1, 2025

Led growth for a leading B2B e-commerce platform for professional equipment across 26 markets, overseeing €150M in revenue. Built and scaled multi-channel acquisition (Google Ads, Amazon, affiliates, price comparison sites, social and marketplace advertising). Reorganized growth governance from revenue-first to margin-led; implemented SKU-level attribution and margin-based bidding. Drove AI-enabled SEO and product design improvements; delivered ROAS improvements and a 20% uplift on CM2. Managed a 56-person cross-functional team and led an 8-digit annual media budget.

Head of Growth at Gemini Pharma (Warburg Pincus Private Equity)

January 1, 2021 - January 1, 2022

Led growth for the first e-commerce Pharma & Beauty company with 350+ physical pharmacies. Built a 75-person cross-functional growth team (Performance, UX, CRM, Content) and directed multi-channel acquisition (SEO, Google Ads, social, affiliates). Established AI-driven content factory, UX optimization, and data-driven marketing to accelerate revenue and profitability.

Growth & Media Performance Director at Le Bon Coin Group

January 1, 2019 - January 1, 2020

Led digital marketing, media performance, and monetization across markets. Drove SEO monetization delivering €10M+ revenue; orchestrated multi-platform acquisitions (Google Ads, social, mobile) and cross-platform KPI integration. Executed M&A platform integration across five platforms to harmonize KPIs and improve efficiency; managed a large media budget and cross-functional teams.

Growth Director at Le Bon Coin Group

January 1, 2013 - January 1, 2017

Growth leadership for Agriaffaire & Machinery verticals; built international marketplaces across 30 countries; led SEO and content strategy for monetization; implemented cross-border roadmaps and KPI governance; contributed to international expansion.

Traffic Manager at Skores

January 1, 2009 - January 1, 2013

Managed paid and organic traffic for UK, DE, PL, GR markets; led a team of 4 traffic managers for Gambling company drove audience growth and lead generation through paid and organic channels; contributed to Europe’s leading sports media and odds comparison platform.