I am a culture-driven Music Marketing Manager with a passion for breaking records and building artists. My journey has been centered around translating digital momentum into tangible outcomes like major label deals, multi-million-stream releases, and national tours. I take pride in aligning my strategies with what resonates within the culture of music. Over the years, I have honed my skills in leading comprehensive marketing campaigns that encompass everything from influencer partnerships to social media amplification. My experience spans diverse sectors within the music industry, enabling me to craft campaigns that not only attract attention but also convert it into sustainable fanbases.

Matt Deloch

I am a culture-driven Music Marketing Manager with a passion for breaking records and building artists. My journey has been centered around translating digital momentum into tangible outcomes like major label deals, multi-million-stream releases, and national tours. I take pride in aligning my strategies with what resonates within the culture of music. Over the years, I have honed my skills in leading comprehensive marketing campaigns that encompass everything from influencer partnerships to social media amplification. My experience spans diverse sectors within the music industry, enabling me to craft campaigns that not only attract attention but also convert it into sustainable fanbases.

Available to hire

I am a culture-driven Music Marketing Manager with a passion for breaking records and building artists. My journey has been centered around translating digital momentum into tangible outcomes like major label deals, multi-million-stream releases, and national tours. I take pride in aligning my strategies with what resonates within the culture of music.

Over the years, I have honed my skills in leading comprehensive marketing campaigns that encompass everything from influencer partnerships to social media amplification. My experience spans diverse sectors within the music industry, enabling me to craft campaigns that not only attract attention but also convert it into sustainable fanbases.

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Work Experience

Music Marketing Manager at Self-Employed
January 1, 2021 - Present
Led culture-forward marketing campaigns for artists, labels, entrepreneurs, and brands across hip-hop and R&B, managing campaign budgets and optimizing spend to achieve sustainable fan growth. Developed strategic rollout plans and served as a liaison between artists, labels, and media partners.
Digital Marketing Specialist (Freelance) at EMPIRE
January 1, 2022 - December 31, 2022
Supported artist marketing initiatives through targeted blog placements, social amplification, and campaign coordination, contributing to increased artist visibility and streaming performance.
Digital Curation & Marketing (Freelance) at New Gold Medal
January 1, 2025 - Present
Executed digital curation and marketing support for platinum-selling artist Marc E. Bassy. Played a key role in the rollout of the 2025 album using TikTok and Instagram strategies and drove significant streaming numbers.

Education

Add your educational history here.

Qualifications

High School Diploma
January 11, 2030 - February 3, 2026

Industry Experience

Media & Entertainment, Professional Services