Milly Vo
Hi, I’m Milly Vo, a Marketing Automation Specialist with 10+ years of experience in B2B sales and CRM-driven demand generation.
About
Hi, I’m Milly Vo, a Marketing Automation Specialist with 10+ years of experience in B2B sales and CRM-driven demand generation. I design and implement end-to-end marketing programs, build lead scoring models, and orchestrate customer journeys in Dynamics 365 Marketing. I have led enterprise-scale D365 Marketing implementations, trained key-user communities to boost adoption, and collaborated with IT to drive marketing automation at scale.
I’m open to relocation and enjoy collaborating across sales, marketing, and IT to turn data into actionable insights that improve targeting, engagement, and ROI. I thrive in fast-paced environments and am passionate about creating measurable business impact through integrated campaigns, data-driven decision making, and cross-functional teamwork.
- 10 years' experience
- Joined February 2026
Languages
- EnglishAdvanced
- SwedishIntermediate
- VietnameseFluent
Industry experience
- Software & Internet
- Professional Services
- Media & Entertainment
Work experience· 7 roles
Increased sales-qualified leads through lead scoring models and marketing campaigns; standardized branding with D365 templates and personalized content; enhanced targeting by creating audience segments from behavioral and demographic data; boosted lead generation with capture forms and gated content; trained users in Learn & Growth Center, communities, and Key User groups; implemented advanced marketing automation in collaboration with IT teams; ensured integration of D365 Marketing with the website.
Coordinated between sales and marketing to ensure smooth lead flow into Dynamics 365; analyzed CRM lead data to deliver insights into conversion processes; consolidated duplicate contacts and created guidance for sales teams to improve data accuracy; monitored lead generation campaigns (emails, landing pages, forms); improved segmentation and personalization with customer journeys to boost engagement.
Supported execution of the Order To Invoice cycle; coordinated with Logistics, Planning, Controlling, and Production; processed orders in SAP and issued confirmations; generated delivery documentation and invoices.
Education
Certifications and awards
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