Hi, I’m Milly Vo, a Marketing Automation Specialist with 10+ years of experience in B2B sales and CRM-driven demand generation. I design and implement end-to-end marketing programs, build lead scoring models, and orchestrate customer journeys in Dynamics 365 Marketing. I have led enterprise-scale D365 Marketing implementations, trained key-user communities to boost adoption, and collaborated with IT to drive marketing automation at scale. I’m open to relocation and enjoy collaborating across sales, marketing, and IT to turn data into actionable insights that improve targeting, engagement, and ROI. I thrive in fast-paced environments and am passionate about creating measurable business impact through integrated campaigns, data-driven decision making, and cross-functional teamwork.

Hi, I’m Milly Vo, a Marketing Automation Specialist with 10+ years of experience in B2B sales and CRM-driven demand generation. I design and implement end-to-end marketing programs, build lead scoring models, and orchestrate customer journeys in Dynamics 365 Marketing. I have led enterprise-scale D365 Marketing implementations, trained key-user communities to boost adoption, and collaborated with IT to drive marketing automation at scale. I’m open to relocation and enjoy collaborating across sales, marketing, and IT to turn data into actionable insights that improve targeting, engagement, and ROI. I thrive in fast-paced environments and am passionate about creating measurable business impact through integrated campaigns, data-driven decision making, and cross-functional teamwork.

Available to hire

Hi, I’m Milly Vo, a Marketing Automation Specialist with 10+ years of experience in B2B sales and CRM-driven demand generation. I design and implement end-to-end marketing programs, build lead scoring models, and orchestrate customer journeys in Dynamics 365 Marketing. I have led enterprise-scale D365 Marketing implementations, trained key-user communities to boost adoption, and collaborated with IT to drive marketing automation at scale.

I’m open to relocation and enjoy collaborating across sales, marketing, and IT to turn data into actionable insights that improve targeting, engagement, and ROI. I thrive in fast-paced environments and am passionate about creating measurable business impact through integrated campaigns, data-driven decision making, and cross-functional teamwork.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate

Language

English
Advanced
Swedish
Intermediate
Vietnamese
Fluent

Work Experience

Digital Marketing & Sales Specialist at AFRY
September 1, 2024 - September 1, 2025
Increased sales-qualified leads through lead scoring models and marketing campaigns; standardized branding with D365 templates and personalized content; enhanced targeting by creating audience segments from behavioral and demographic data; boosted lead generation with capture forms and gated content; trained users in Learn & Growth Center, communities, and Key User groups; implemented advanced marketing automation in collaboration with IT teams; ensured integration of D365 Marketing with the website.
Digital Content & CRM Coordinator at AFRY
March 1, 2024 - August 31, 2024
Coordinated between sales and marketing to ensure smooth lead flow into Dynamics 365; analyzed CRM lead data to deliver insights into conversion processes; consolidated duplicate contacts and created guidance for sales teams to improve data accuracy; monitored lead generation campaigns (emails, landing pages, forms); improved segmentation and personalization with customer journeys to boost engagement.
Customer Service Representative at Nouryon
June 1, 2023 - August 31, 2023
Supported execution of the Order To Invoice cycle; coordinated with Logistics, Planning, Controlling, and Production; processed orders in SAP and issued confirmations; generated delivery documentation and invoices.
Innovation & Digitalization Coordinator at Reitan Convenience Sweden
February 1, 2023 - June 1, 2023
Mapped HR processes and gathered requirements; investigated HR digital transformation trends for sustainable solutions; analyzed the market landscape for supplier evaluations.
Team Leader at Navigos Group
January 1, 2018 - March 31, 2020
Led a team of 8, developed business plans and coordinated departments; attracted and trained talents to achieve targets; coached team members for growth and performance.
Senior Consultant at Navigos Group
November 1, 2012 - December 31, 2017
Met key account clients and provided recruitment solutions; ensured client satisfaction through after-sales service; assisted Team Leader in management responsibilities.
Junior Business Developer at An Media
January 1, 2011 - April 30, 2012
First contact for incoming leads and proposals; coordinated between marketing teams and ad providers.

Education

Master of Business Administration at Western Sydney University
January 1, 2018 - January 1, 2020
Bachelor's degree at Vietnam National University
January 1, 2004 - January 1, 2008

Qualifications

Advanced Content and Social Tactics to Optimize SEO
January 1, 2024 - February 6, 2026
Swedish as a Second Language Level 2 – Intensive Swedish for Academics
January 1, 2023 - February 6, 2026
Breakthrough Leadership Program
January 1, 2015 - February 6, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment