I am a dynamic sales and marketing professional with over 9 years of experience driving client acquisition and brand strategy. I excel at analytical thinking, strategic planning, and cultivating robust partnerships that help deliver impactful marketing solutions. I have a strong track record in leading innovative campaigns and product-led growth, and I am passionate about ideation and elevating brand presence to outperform in competitive markets.

Mrigna Chawla

I am a dynamic sales and marketing professional with over 9 years of experience driving client acquisition and brand strategy. I excel at analytical thinking, strategic planning, and cultivating robust partnerships that help deliver impactful marketing solutions. I have a strong track record in leading innovative campaigns and product-led growth, and I am passionate about ideation and elevating brand presence to outperform in competitive markets.

Available to hire

I am a dynamic sales and marketing professional with over 9 years of experience driving client acquisition and brand strategy. I excel at analytical thinking, strategic planning, and cultivating robust partnerships that help deliver impactful marketing solutions.

I have a strong track record in leading innovative campaigns and product-led growth, and I am passionate about ideation and elevating brand presence to outperform in competitive markets.

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Language

English
Fluent
Hindi
Fluent

Work Experience

SDR and Partnerships Lead at Bulbshare Limited
September 1, 2022 - May 1, 2025
Generated monthly sales qualified leads; conducted client demos for potential partner brands; recruited demo channels; enabled DIY clients through product-led growth. Worked for a company focused on community-driven marketing solutions.
Head Of Marketing at Little Black Book (LBB)
February 1, 2022 - July 1, 2022
Managed marketing operations for LBB's online marketplace, which was acquired by Nykaa Fashion. Led influencer collaborations, campaign ideation, branding, and performance marketing; grew social media presence on Instagram and YouTube.
Sales Manager at Bytedance Technologies Pvt Ltd.
April 1, 2020 - March 1, 2021
Handled sales and monetisation for TikTok and Helo in India; worked on key accounts in the E-commerce and Education segments.
Merchandising and Sales Manager at Little Black Book (LBB)
January 1, 2017 - January 1, 2020
Introduced new products or services to market through targeted outreach campaigns; managed brand collaborations with influencers and entrepreneurs; ensured month-on-month growth in orders and GMV for the vertical.
Business Development Associate at Value 360 Communications
August 1, 2014 - July 1, 2015
Sustained revenue by acquiring new customers and maintaining relationships with existing accounts; negotiated and closed key partnerships with high-profile clients (e.g., PayTM, Uber, Zomato, Inshorts); built and nurtured relationships with stakeholders and decision-makers to boost brand awareness and loyalty.

Education

Master of Science - Marketing at University of Manchester
January 11, 2030 - September 1, 2016
Bachelor of Arts - Communication at University of Delhi
January 11, 2030 - September 1, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Education, Professional Services