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Hi, I'm Dennis Dela Cruz, a Senior Frontend Engineer based in Helsinki, Finland. I bring 9 years of experience delivering high-quality, conversion-focused web interfaces for digital products and SaaS platforms. I'm specialized in HTML, CSS, and JavaScript with a strong emphasis on hosted platforms, responsive layouts, and premium UI consistency. I translate detailed mockups into production-ready experiences, optimize usability and performance, and collaborate asynchronously with stakeholders to support product growth and customer trust.…Hi, I'm Dennis Dela Cruz, a Senior Frontend Engineer based in Helsinki, Finland. I bring 9 years of experience delivering high-quality, conversion-focused web interfaces for digital products and SaaS platforms. I'm specialized in HTML, CSS, and JavaScript with a strong emphasis on hosted platforms, responsive layouts, and premium UI consistency. I translate detailed mockups into production-ready experiences, optimize usability and performance, and collaborate asynchronously with stakeholders to support product growth and customer trust.

Dennis Dela Cruz

Front-End Developer, Web Developer, Full Stack Developer, +4

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Hi, I'm Dennis Dela Cruz, a Senior Frontend Engineer based in Helsinki, Finland. I bring 9 years of experience delivering high-quality, conversion-focused web interfaces for digital products and SaaS platforms. I'm specialized in HTML, CSS, and JavaScript with a strong emphasis on hosted platforms, responsive layouts, and premium UI consistency. I translate detailed mockups into production-ready experiences, optimize usability and performance, and collaborate asynchronously with stakeholders to support product growth and customer trust.…Hi, I'm Dennis Dela Cruz, a Senior Frontend Engineer based in Helsinki, Finland. I bring 9 years of experience delivering high-quality, conversion-focused web interfaces for digital products and SaaS platforms. I'm specialized in HTML, CSS, and JavaScript with a strong emphasis on hosted platforms, responsive layouts, and premium UI consistency. I translate detailed mockups into production-ready experiences, optimize usability and performance, and collaborate asynchronously with stakeholders to support product growth and customer trust.

Available to hire

Hi, I’m Dennis Dela Cruz, a Senior Frontend Engineer based in Helsinki, Finland. I bring 9 years of experience delivering high-quality, conversion-focused web interfaces for digital products and SaaS platforms.

I’m specialized in HTML, CSS, and JavaScript with a strong emphasis on hosted platforms, responsive layouts, and premium UI consistency. I translate detailed mockups into production-ready experiences, optimize usability and performance, and collaborate asynchronously with stakeholders to support product growth and customer trust.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Senior Frontend Engineer at IBM

August 1, 2022 - Present

Led frontend implementation for a multi-page digital product platform hosted on Payhip; translated Figma mocks into pixel-perfect, responsive interfaces; implemented light JavaScript for interactive UI; optimized asset delivery via AWS S3; ensured cross-device and cross-browser consistency; collaborated asynchronously with stakeholders.

Senior Frontend Engineer at KPMG

May 1, 2020 - July 1, 2022

Delivered responsive hosted storefront frontend within Payhip ecosystem, applying conversion-focused UI principles; implemented modular CSS structures; integrated hosted checkout/product components; improved usability through layout hierarchy and interaction feedback; worked independently from provided assets to ensure timely delivery.

Software Engineer at Wunderdog

April 1, 2018 - April 1, 2020

Contributed to the development of custom digital products, focusing on SaaS and cloud-based platforms; supported analytics-driven features and connected services; collaborated with cross-functional teams to ensure alignment with requirements and design intent.

Software Engineer at Global BrainForce

June 1, 2016 - March 1, 2018

Participated in building and enhancing web and mobile applications by implementing features aligned with business requirements and customer use cases; worked with distributed teams to deliver scalable digital platforms and iterative product improvements.

Remote Senior Frontend Engineer at IBM

August 1, 2022 - Present

Implemented clean, responsive frontend pages aligned with premium digital product branding requirements. Styled hosted product and checkout pages on Payhip to enhance clarity, trust, and conversion without altering platform functionality. Translated detailed Figma mockups into pixel-accurate interfaces with consistent spacing and layout behavior. Developed light JavaScript to support interactive UI elements and improve user flow using browser-native APIs. Optimized asset delivery via AWS S3 and ensured cross-device and cross-browser consistency through structured CSS architecture and manual QA. Collaborated asynchronously with stakeholders to iterate quickly on visual feedback and acceptance criteria.