Executed full-cycle email marketing and CRM campaigns using HubSpot, Salesforce, Close.com, and PhoneBurner. Scaled client revenue from $50K to $140K per month through optimized campaigns and follow-up systems. Built high-converting email sequences, landing pages, and cold outreach frameworks. Led onboarding sessions, workshops, and webinars for 500+ participants. Managed pipeline movement, appointment setting, and lead nurturing. Analyzed campaign metrics to uncover actionable insights. Optimized CRM workflows to improve efficiency and ROI.

Technical Support & Application Support Lead at KaiXO

January 1, 2019 - December 31, 2023

Provided technical support for the House of Rock mobile app, diagnosing and resolving production issues for end users. Led root cause analysis and implemented fixes, improving application stability and performance. Supported both front-end and back-end systems using JavaScript, C#, React Native, Node.js, and AngularJS. Maintained data integrity across MongoDB, SQL Server, and MySQL databases. Translated technical issues into clear, actionable guidance for non-technical stakeholders. Collaborated with product and design teams to implement new features and enhancements.

Technical Support & Systems Specialist at Freelance / Self-Employed

January 1, 2000 - December 31, 2023

Provided ongoing technical support and troubleshooting for client websites, web applications, and single-page applications. Maintained site performance, reliability, and security; diagnosed and fixed issues across front-end and back-end systems. Developed and optimized websites and SPAs using JavaScript, HTML, AngularJS, React Native, and RESTful services. Implemented back-end solutions and automation workflows with Python and WordPress integrations. Assisted clients in understanding technical systems, providing guidance, training, and documentation. Translated complex technical problems into clear, actionable solutions for non-technical users.

Technical Support & Systems Developer at Align Orthodontics

January 1, 1997 - December 31, 2002

Maintained software and hardware systems, providing technical support for end users. Developed a purchase order tracking program using C++ and SQL Server. Diagnosed and resolved system errors, improving workflow efficiency. Supported database management and application troubleshooting to ensure smooth operations. Provided training and guidance to staff on using technical systems effectively.

Digital, Email & Social Media Marketing Strategist at Freelance & Contract

January 1, 2010 - December 31, 2024

Directed multi-channel campaigns including email, LinkedIn, Facebook, and Google Ads. Managed automated sequences, newsletters, and cold outreach campaigns. Planned and hosted webinars for 10–500+ participants. Wrote persuasive copy and developed content calendars to drive engagement. Conducted market research to refine messaging and audience targeting. Implemented AI tools to enhance campaign efficiency. Created guides and training materials to accelerate client adoption.