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I'm Estefania, a digital design specialist with over 8 years of experience leading multidisciplinary teams and managing more than 12 brands across the tourism, hospitality, shipping, and cultural sectors. I'm an expert in UX/UI for websites, focused on increasing conversions and achieving business objectives. I have over 5 years of remote work experience, delivering measurable results and mentoring talent while coordinating cross-functional teams to achieve strategic goals.…I'm Estefania, a digital design specialist with over 8 years of experience leading multidisciplinary teams and managing more than 12 brands across the tourism, hospitality, shipping, and cultural sectors. I'm an expert in UX/UI for websites, focused on increasing conversions and achieving business objectives. I have over 5 years of remote work experience, delivering measurable results and mentoring talent while coordinating cross-functional teams to achieve strategic goals.

Estefania Oropeza Rey

UX Designer, Web Designer, Graphic Designer, +3

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I'm Estefania, a digital design specialist with over 8 years of experience leading multidisciplinary teams and managing more than 12 brands across the tourism, hospitality, shipping, and cultural sectors. I'm an expert in UX/UI for websites, focused on increasing conversions and achieving business objectives. I have over 5 years of remote work experience, delivering measurable results and mentoring talent while coordinating cross-functional teams to achieve strategic goals.…I'm Estefania, a digital design specialist with over 8 years of experience leading multidisciplinary teams and managing more than 12 brands across the tourism, hospitality, shipping, and cultural sectors. I'm an expert in UX/UI for websites, focused on increasing conversions and achieving business objectives. I have over 5 years of remote work experience, delivering measurable results and mentoring talent while coordinating cross-functional teams to achieve strategic goals.

Available to hire

I’m Estefania, a digital design specialist with over 8 years of experience leading multidisciplinary teams and managing more than 12 brands across the tourism, hospitality, shipping, and cultural sectors.

I’m an expert in UX/UI for websites, focused on increasing conversions and achieving business objectives. I have over 5 years of remote work experience, delivering measurable results and mentoring talent while coordinating cross-functional teams to achieve strategic goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Intermediate

French

Beginner

Portuguese

Intermediate

Work Experience

Web Designer at Grupo Xcaret

January 1, 2015 - January 1, 2017

Designed and maintained web interfaces across multiple brands, collaborating with marketing and development teams to improve user experience and conversions.

Digital Designer at GoMéxico

January 1, 2014 - January 1, 2015

Created digital assets and layouts for the GoMéxico brand, aligned with brand guidelines and campaigns.

Web Design Coordinator at Grupo Xcaret

January 1, 2017 - January 1, 2019

Coordinated web design efforts across teams, ensured design system consistency, and supported multiple brands in UX/UI improvements.

Manager, Web Design at Grupo Xcaret

January 1, 2019 - January 1, 2025

Led a web design team of up to 10 professionals; planned and executed web projects, aligned with corporate objectives, and drove UX optimization and conversions.

Web Design Coordination at Grupo Xcaret

January 1, 2017 - January 1, 2019

Coordinated web design activities across projects, ensuring consistency with brand guidelines and UX goals.