I am a strategic marketing professional with a proven track record of managing high-profile accounts like Mars Wrigley, Unilever, and Infiniti. By combining the discipline of agency-level account management with data-driven digital execution, I help brands bridge the gap between creative vision and measurable ROI. My experience ranges from orchestrating integrated multi-channel campaigns to developing targeted email and SMS strategies that generated over $1M in sales during peak retail events. Whether managing dollar budgets or optimizing organic SEO visibility , I deliver creatively strong, bilingual initiatives in both English and Spanish to ensure your brand resonates with a global audience.

Gracia Phelix

I am a strategic marketing professional with a proven track record of managing high-profile accounts like Mars Wrigley, Unilever, and Infiniti. By combining the discipline of agency-level account management with data-driven digital execution, I help brands bridge the gap between creative vision and measurable ROI. My experience ranges from orchestrating integrated multi-channel campaigns to developing targeted email and SMS strategies that generated over $1M in sales during peak retail events. Whether managing dollar budgets or optimizing organic SEO visibility , I deliver creatively strong, bilingual initiatives in both English and Spanish to ensure your brand resonates with a global audience.

Available to hire

I am a strategic marketing professional with a proven track record of managing high-profile accounts like Mars Wrigley, Unilever, and Infiniti.
By combining the discipline of agency-level account management with data-driven digital execution, I help brands bridge the gap between creative vision and measurable ROI.
My experience ranges from orchestrating integrated multi-channel campaigns to developing targeted email and SMS strategies that generated over $1M in sales during peak retail events.
Whether managing dollar budgets or optimizing organic SEO visibility , I deliver creatively strong, bilingual initiatives in both English and Spanish to ensure your brand resonates with a global audience.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate

Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Account Executive at Third Ear
December 31, 2023 - September 29, 2025
Strategic Client Leadership: Acted as the primary strategic liaison for a high-profile portfolio including Mars Wrigley, Unilever, Infiniti, and Ashley Furniture, ensuring all initiatives aligned with long-term brand objectives. End-to-End Campaign Orchestration: Led cross-functional teams from initial briefing through final production for integrated campaigns across TV, social, digital, radio, and retail. Budgetary Oversight: Managed all financial tracking, including budget maintenance and scope monitoring, to ensure accurate forecasting and the fiscal health of multi-million dollar accounts. Cross-Agency Collaboration: Unified internal departments and external partner agencies to deliver creatively strong, data-driven marketing initiatives on time and within budget.
Digital Marketing Intern at In Kind
September 1, 2023 - December 1, 2023
Developed targeted content strategies for email and SMS campaigns, resulting in increased audience engagement and over $1M in Black Friday and Cyber Monday sales.
Digital Marketing Intern at Love Weld
April 1, 2023 - June 30, 2023
Improved website visibility through targeted keyword optimization and enhanced meta descriptions, contributing to higher organic search traffic. Developed website, email, and social content plans for promotions of new locations; managed social platforms with content creation, scheduling, and engagement to maximize reach.
Account Service Assistant at Steel Advertising
December 1, 2022 - April 1, 2023
Supported new business development by preparing compelling proposals and case studies; implemented and optimized a social media strategy across Facebook, Instagram, and Twitter for a state-wide brand; coordinated outreach with 250+ potential partners to amplify campaign impact; helped manage a diverse client portfolio.
Account Service Intern at Steel Advertising
July 31, 2022 - November 30, 2022
Conducted market research for over 10 clients; coordinated scope of work and schedules for 7 client projects; contributed to SEO campaigns and off-page SEO outreach; assisted in creating bilingual marketing collateral and social posts with the creative team.

Education

Bachelor of Science in Advertising at The University of Texas at Austin, Moody College of Communication
January 11, 2030 - December 1, 2023
Bachelor of Science in Advertising at The University of Texas at Austin, Moody College of Communication
January 11, 2030 - December 1, 2023

Qualifications

Google Analytics
January 11, 2030 - February 10, 2026
Microsoft Office Specialist
January 11, 2030 - February 10, 2026
Small Business TikTok Ads
January 11, 2030 - February 10, 2026
Yoast SEO for WordPress
January 11, 2030 - February 10, 2026
Google Analytics
January 11, 2030 - February 10, 2026
Microsoft Office Specialist
January 11, 2030 - February 10, 2026
Small Business TikTok Ads
January 11, 2030 - February 10, 2026
Yoast SEO for WordPress
January 11, 2030 - February 10, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail