Hi, I'm Chong Hui Venn, a dedicated performance marketing expert with over six years of hands-on experience in digital marketing, specializing in paid online acquisition. I thrive on data-driven decision making and have a proven track record of meeting and exceeding KPIs. I am proficient in managing and executing campaigns across social platforms (Facebook, Instagram, TikTok), SEM, Google Display Network, and affiliate marketing, helping 300+ SMEs shape their growth. I enjoy collaborating across teams to align marketing strategies with business goals, optimizing campaigns for ROI, and building lasting relationships with advertisers, publishers, and partners. My experience spans agency and in-house roles across Malaysia, Singapore, and regional markets, including Google projects in Greater China and SEA.

Chong Hui Venn

Hi, I'm Chong Hui Venn, a dedicated performance marketing expert with over six years of hands-on experience in digital marketing, specializing in paid online acquisition. I thrive on data-driven decision making and have a proven track record of meeting and exceeding KPIs. I am proficient in managing and executing campaigns across social platforms (Facebook, Instagram, TikTok), SEM, Google Display Network, and affiliate marketing, helping 300+ SMEs shape their growth. I enjoy collaborating across teams to align marketing strategies with business goals, optimizing campaigns for ROI, and building lasting relationships with advertisers, publishers, and partners. My experience spans agency and in-house roles across Malaysia, Singapore, and regional markets, including Google projects in Greater China and SEA.

Available to hire

Hi, I’m Chong Hui Venn, a dedicated performance marketing expert with over six years of hands-on experience in digital marketing, specializing in paid online acquisition. I thrive on data-driven decision making and have a proven track record of meeting and exceeding KPIs. I am proficient in managing and executing campaigns across social platforms (Facebook, Instagram, TikTok), SEM, Google Display Network, and affiliate marketing, helping 300+ SMEs shape their growth.

I enjoy collaborating across teams to align marketing strategies with business goals, optimizing campaigns for ROI, and building lasting relationships with advertisers, publishers, and partners. My experience spans agency and in-house roles across Malaysia, Singapore, and regional markets, including Google projects in Greater China and SEA.

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Language

Chinese
Fluent
English
Advanced
Malay
Intermediate

Work Experience

Senior Executive, Affiliate Marketing at Access Trade / Accesstrade
March 1, 2023 - Present
Proficient in direct and affiliate marketing, managing relationships across a portfolio of advertisers; campaign setup checks, monitoring performance, and providing optimization suggestions; collaborating with sales to align marketing strategies with business objectives; negotiating advantageous terms for publishers; maintaining relationships with other affiliate networks; overseeing daily operational tasks including transaction validation, processing, tracking, and performance reporting.
Artist Relations Manager at Believe Distribution France
November 1, 2021 - November 1, 2022
Manage a large portfolio of independent artists for distribution services; onboard and train clients; cross-functional collaboration with editorial, marketing partnerships, and video services teams; analyze data to prepare business reviews; onboard clients to Believe’s tech solutions; achieved a 20% increase in artist attachment and boosted digital revenue for 3P artists.
Brand & Account Manager at Laihong Marketing Agency Sdn. Bhd
January 1, 2021 - November 1, 2021
Manage communications and build relationships with media, KOLs/KOCs/Influencers, and third-party agencies for campaigns; identify and vet KOLs across multiple platforms; craft partnership proposals; ensure contract terms; analyze past campaigns to improve performance; coordinate with sales and social media teams; mentor junior team members.
Executive, Marketing Strategy & Communications at 8TV, Media Prima Sdn Bhd
February 1, 2019 - January 31, 2021
Orchestrated comprehensive communication plans; collaborated with Digital, Public Relations, Events, and Brand Management & Programming; managed proposals, merchandise, roadshows, and A&P materials; budget management and ROI optimization; analyzed competitors and generated innovative ideas to elevate brand visibility.
Executive, Programming at 988 Radio Station
July 1, 2018 - June 1, 2019
Managed daily log scheduling via RCS systems; music selection and promo coordination; collaborated with the program team on radio campaigns; troubleshot with back-end tech team.
Digital Marketing Executive at Musix Musix Sdn Bhd
November 1, 2016 - June 1, 2018
Developed and executed digital marketing strategies to drive brand awareness and engagement; managed Google Analytics 4 and Facebook campaigns; implemented SEO; curated playlists; managed digital platforms and Mandarin copywriting/translation.
Marketing Executive at Google (TD CX@ Google)
November 1, 2022 - February 1, 2024
Campaign optimization, development, and performance reporting for PPC strategies; collaborated with agency partners; managed Google Ads accounts for hundreds of clients, driving revenue growth and improving CTR; contributed to full-funnel media planning and client retention.

Education

Bachelor of Business Administration in Marketing (Hons) at Nilai University (NU)
November 1, 2012 - April 1, 2016
STPM at SMK Datuk Sheikh Ahmad Sijil Tinggi
January 1, 2010 - January 1, 2012
Sijil Pelajaran Malaysia (SPM) at SMK Datuk Sheikh Ahmad Sijil Pelajaran Malaysia
January 1, 2008 - December 1, 2010

Qualifications

Google Analytics Certification
January 1, 2023 - February 11, 2026
Google Search Ad Certification
January 1, 2022 - February 11, 2026
Audience Growth on Streaming Platforms
January 1, 2022 - February 11, 2026
YouTube Music Rights Management Certification
January 1, 2022 - February 11, 2026
Digital Marketing Professional Program
January 1, 2019 - February 11, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail, Education