Hi, I’m Tae, an industrial designer based in Vancouver with broad experience designing and launching hard goods across outdoor gear, hydration, kitchen appliances, fitness, and home categories. I thrive on research, collaboration, and rapid iteration to turn insights into tangible products that meet strategic goals and cost targets. I’m passionate about working with cross‑functional teams and international factories to bring thoughtful, durable designs to life while advancing sustainability and meaningful user experiences. I enjoy leading through a design process that emphasizes clear communication, visual storytelling, and hands‑on prototyping. My goal is to continue delivering innovative products that resonate with customers, support brand strategies, and evolve with market needs, from concept to production across multiple categories.

Tae D.

Hi, I’m Tae, an industrial designer based in Vancouver with broad experience designing and launching hard goods across outdoor gear, hydration, kitchen appliances, fitness, and home categories. I thrive on research, collaboration, and rapid iteration to turn insights into tangible products that meet strategic goals and cost targets. I’m passionate about working with cross‑functional teams and international factories to bring thoughtful, durable designs to life while advancing sustainability and meaningful user experiences. I enjoy leading through a design process that emphasizes clear communication, visual storytelling, and hands‑on prototyping. My goal is to continue delivering innovative products that resonate with customers, support brand strategies, and evolve with market needs, from concept to production across multiple categories.

Available to hire

Hi, I’m Tae, an industrial designer based in Vancouver with broad experience designing and launching hard goods across outdoor gear, hydration, kitchen appliances, fitness, and home categories. I thrive on research, collaboration, and rapid iteration to turn insights into tangible products that meet strategic goals and cost targets. I’m passionate about working with cross‑functional teams and international factories to bring thoughtful, durable designs to life while advancing sustainability and meaningful user experiences.

I enjoy leading through a design process that emphasizes clear communication, visual storytelling, and hands‑on prototyping. My goal is to continue delivering innovative products that resonate with customers, support brand strategies, and evolve with market needs, from concept to production across multiple categories.

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Language

English
Fluent

Work Experience

Industrial Designer at Canadian Tire Corporation, Vancouver Office
October 1, 2024 - August 1, 2025
Design hard goods products within outdoor gear for Woods and Outbound; partner with Merchant/Brand teams; design solutions to meet identified product gaps; collaborate with China for samples and issue resolution; create custom designs or redesigns with attention to features and costs; explore innovative solutions; prototype with 3D printing; finalize consumer-facing materials with Photography, Packaging, and Brand teams; manage strategic brand expansion across products and collections; project to generate over $21M in annual sales.
Industrial Designer, Cooking at Canadian Tire Corporation, Headquarters, Toronto
August 1, 2022 - November 1, 2024
Develop appliances, cookware, bakeware, kitchen tools, cutlery, and hydration products under Canadian Tire brands; collaborate with Merchant/Brand teams; work with factories in China to finalize products after sampling; create custom designs and present design/function/cost tradeoffs; explore innovative solutions; conduct market research and synthesize feedback to guide cross-functional proposals; utilize Adobe Suite, SolidWorks, and Keyshot; support sustainability goals and prototyping; finalize consumer-facing content and CMF updates.
Designer – Home & Lifestyle at Indigo Music & Books, Headquarters, Toronto
January 1, 2021 - August 1, 2022
Designed over 170 products across Home, Wellness, and Desktop categories for Indigo brands; researched market trends and opportunities; led presentations with sketches, moodboards, and CAD renders; prepared engineering drawings and worked with factories on manufacturability and cost targets; collaborated with international suppliers across materials including ceramic, glass, wood, metal, stone, and paper; contributed to sustainability goals through CMF and timeless design; prototyped with 3D printing and iterated; coordinated with Photography, Packaging, and Brand teams on product content; expanded brand across product collections.
Junior Industrial Designer (Contract) at SWAVE STUDIOS, Toronto
August 1, 2019 - September 1, 2019
Conducted qualitative research to uncover initial insights on the shoe buying experience; gathered additional retail experience data; built presentations highlighting opportunities; developed design solutions based on findings.
Industrial Design Intern at Tecnion, Teknion, North York
July 1, 2018 - June 1, 2019
Managed CMF research within the industrial design team; studied competitors and trends in the commercial furniture industry; applied SolidWorks, Keyshot, and Illustrator to assist projects; supported Neocon Chicago showroom finish selections and materials; collaborated with sales, marketing, engineering, external designers, and manufacturing; assisted in prototyping with shop technicians and factories.
Warehouse Worker at Home Hardware Distribution Centre
June 1, 2016 - August 1, 2016
Picked, packed, and prepared store-bound purchase orders; ensured accurate and timely fulfillment.
Line Worker at DYNA-MIG
June 1, 2015 - August 1, 2015
Gained experience with MIG-welded product manufacturing and quality control; performed various line-based roles to support production.
Designer – Home & Lifestyle at Indigo Music & Books
January 1, 2021 - August 31, 2022
Designed over 170 products across Home, Wellness, and Desktop categories for Indigo brands; researched trends and analyzed current offerings to identify assortment opportunities; led presentations to partnering teams using sketches, moodboards, and CAD renders for sign‑off; prepared engineering drawings and collaborated with factories across ceramic, glass, wood, metal, stone, and paper; supported sustainability goals through material selection and timeless design; coordinated with cross‑functional teams to finalize product content and packaging.
Junior Industrial Designer (Contract) at SWAVE STUDIOS
August 1, 2019 - September 30, 2019
Conducted qualitative research to gather insights on the shoe buying experience, summarized findings visually and in writing, and identified opportunities for growth; compiled additional retail experience data and translated findings into design solutions; built compelling presentations highlighting opportunities for exploration.
Industrial Design Intern at Teknion
July 1, 2018 - June 1, 2019
Managed CMF research and contributed to design & innovation work; performed competitive and trend analysis within the commercial furniture industry; utilized SolidWorks, Keyshot, and Illustrator to assist designers; collaborated with sales, marketing, engineering, external designers, and manufacturing; supported showroom finishes and material selections for Neocon tradeshow visuals; helped prototype with shop technicians and factories.
Speaker at By Design or By Disaster Sustainability Conference
July 1, 2022 - August 1, 2022
Presented on codesign methods and their role in tackling global design and technology challenges, sharing practical experiences and lessons learned.

Education

Bachelor of Industrial Design (BID) at Carleton University
January 1, 2015 - January 1, 2020
Bachelor of Industrial Design (BID) at Carleton University
January 1, 2015 - January 1, 2020

Qualifications

Dean’s List
January 1, 2017 - January 1, 2020
Golden Key Honor Society Member
January 1, 2017 - January 1, 2017
ACIDO Rocket Show First Place Winner
January 1, 2020 - January 1, 2020
DesignForce Market Ready Award (Rocket Show 2020)
January 1, 2020 - January 1, 2020
Scotiabank Climate Change Challenge Best Project Idea Award
January 1, 2020 - January 1, 2020
Global Grad Show 2020 – Selected Project
January 1, 2020 - January 1, 2020

Industry Experience

Manufacturing, Retail, Consumer Goods, Media & Entertainment, Education, Professional Services