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Hi, I’m Isabella Medina, a Growth Marketer focused on paid media and lead generation. I help ecommerce and service-based brands grow with data-driven paid media, CRM, and lifecycle marketing. I love collaborating with cross-functional teams to optimize acquisition, retention, and ROI. Based in Sydney, I partner with teams across Australia and NZ to drive customer strategies that scale. When I’m not optimizing campaigns, I enjoy crafting compelling content and building branded experiences that earn trust and conversions.…Hi, I’m Isabella Medina, a Growth Marketer focused on paid media and lead generation. I help ecommerce and service-based brands grow with data-driven paid media, CRM, and lifecycle marketing. I love collaborating with cross-functional teams to optimize acquisition, retention, and ROI. Based in Sydney, I partner with teams across Australia and NZ to drive customer strategies that scale. When I’m not optimizing campaigns, I enjoy crafting compelling content and building branded experiences that earn trust and conversions.

Isabella Medina

Growth Marketer, Digital Marketer, Marketing Strategist, +2

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Hi, I’m Isabella Medina, a Growth Marketer focused on paid media and lead generation. I help ecommerce and service-based brands grow with data-driven paid media, CRM, and lifecycle marketing. I love collaborating with cross-functional teams to optimize acquisition, retention, and ROI. Based in Sydney, I partner with teams across Australia and NZ to drive customer strategies that scale. When I’m not optimizing campaigns, I enjoy crafting compelling content and building branded experiences that earn trust and conversions.…Hi, I’m Isabella Medina, a Growth Marketer focused on paid media and lead generation. I help ecommerce and service-based brands grow with data-driven paid media, CRM, and lifecycle marketing. I love collaborating with cross-functional teams to optimize acquisition, retention, and ROI. Based in Sydney, I partner with teams across Australia and NZ to drive customer strategies that scale. When I’m not optimizing campaigns, I enjoy crafting compelling content and building branded experiences that earn trust and conversions.

Available to hire

Hi, I’m Isabella Medina, a Growth Marketer focused on paid media and lead generation. I help ecommerce and service-based brands grow with data-driven paid media, CRM, and lifecycle marketing. I love collaborating with cross-functional teams to optimize acquisition, retention, and ROI.

Based in Sydney, I partner with teams across Australia and NZ to drive customer strategies that scale. When I’m not optimizing campaigns, I enjoy crafting compelling content and building branded experiences that earn trust and conversions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Spanish; Castilian

Advanced

Work Experience

Lead Generation Specialist at The Lead Guy

February 1, 2025 - October 1, 2025

Co-led digital launch strategy for an Australian ecommerce brand; built lead generation funnels generating 20–40 qualified leads per month per client; integrated Twilio and CRM for lead tracking; improved lead quality through keyword and targeting optimization.

Content Creator & Website Manager at Barsalli Buyers Agency (Remote) & Solas Group (Remote)

February 1, 2024 - February 1, 2025

Managed website and social media content strategies; executed targeted email & lifecycle marketing campaigns; produced branded content to build authority and trust for social media; conducted interviews and created long-form content.