Je suis designer graphique et directeur artistique, formé aux Arts Décoratifs de Paris. J’accompagne des projets de marque, en concevant et déployant des identités visuelles cohérentes sur des supports print, digitaux et éditoriaux.
Mon travail s’appuie sur une approche structurée du design, mêlant exigence esthétique, rigueur d’exécution et attention portée aux systèmes visuels. J’interviens à la fois sur la conception des territoires graphiques et sur leur déclinaison opérationnelle, dans des environnements multi-supports.
J’ai également une expérience de direction artistique et de transmission, qui me permet de collaborer efficacement avec des équipes pluridisciplinaires et de contribuer à l’organisation et à la qualité des productions.
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An ecosystem for urban cyclists
FixMyRide is not a single-feature app.
It is a connected ecosystem designed to support every dimension of urban cycling — before, during, and after the ride.
Rather than focusing on isolated tools, the project explores how digital services can seamlessly integrate into the everyday life of cyclists. From weather anticipation to navigation, from equipment discovery to maintenance guidance, FixMyRide connects physical experience and digital intelligence into one coherent system.
The visual language reflects this philosophy:
a clean interface, modular components, and a balance between human presence and technological clarity. Each feature is designed to feel contextual, lightweight, and intuitive — never intrusive.
The ecosystem includes:
• Ride forecasting — contextual weather insights tailored to cycling conditions
• Navigation — route planning adapted to real urban constraints
• Product integration — curated equipment connected to real usage
• Maintenance support — step-by-step repair assistance through instructional content
• Community layer — shared routes and collective experiences
FixMyRide proposes a shift:
from cycling as a solitary activity supported by fragmented tools,
to cycling as a connected, supported, and intelligent urban experience.
This project combines UX strategy, interface design, visual storytelling, and system thinking — positioning FixMyRide as a cohesive digital product ecosystem rather than a standalone application.
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