I'm Shubham Chaurasia, a Salesforce Commerce Cloud (SFCC) frontend developer with over four years of experience building scalable e-commerce storefronts using SFRA, ISML, JavaScript, and React. I focus on high-performance, user-centric experiences, clean code, and maintainable architectures. Beyond coding, I've led frontend teams, handled client communications, contributed to hiring as part of interview panels, and run SFCC training sessions to mentor teammates. I'm seeking an opportunity to blend technical depth with leadership to drive innovation and growth.

Shubham Chaurasia

I'm Shubham Chaurasia, a Salesforce Commerce Cloud (SFCC) frontend developer with over four years of experience building scalable e-commerce storefronts using SFRA, ISML, JavaScript, and React. I focus on high-performance, user-centric experiences, clean code, and maintainable architectures. Beyond coding, I've led frontend teams, handled client communications, contributed to hiring as part of interview panels, and run SFCC training sessions to mentor teammates. I'm seeking an opportunity to blend technical depth with leadership to drive innovation and growth.

Available to hire

I’m Shubham Chaurasia, a Salesforce Commerce Cloud (SFCC) frontend developer with over four years of experience building scalable e-commerce storefronts using SFRA, ISML, JavaScript, and React. I focus on high-performance, user-centric experiences, clean code, and maintainable architectures.

Beyond coding, I’ve led frontend teams, handled client communications, contributed to hiring as part of interview panels, and run SFCC training sessions to mentor teammates. I’m seeking an opportunity to blend technical depth with leadership to drive innovation and growth.

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Experience Level

Expert
Expert
Expert
Expert

Work Experience

SFCC Developer at PopSockets
September 1, 2025 - Present
Led front-end development for SFRA storefront, collaborated with merchandising and e-commerce teams to translate business requirements into scalable, user-centric features. Conducted detailed code reviews, ensured adherence to coding standards, and proposed innovative solutions to improve site performance, user engagement, and content management workflows. Developed AI-powered merchandising features enabling automated product review analysis and actionable business insights.
Consultant at HCL Tech
August 1, 2024 - September 1, 2025
Handled operations management across cross-functional teams, actively participated in the interview process, and conducted SFCC training sessions to mentor colleagues. Served as a core member of the technical interview panel for SFCC projects. Designed and delivered structured SFCC training programs to upskill internal teams, enabling smooth onboarding and deployment. Proficient in React, HTML5, CSS3, JavaScript, and related front-end tech; developed eDealer functionality from scratch; contributed to site performance enhancements and UI best practices. Led frontend delivery on multiple sites, including features like a warranty module and cart flyout, driving revenue growth.
SFCC Associate Developer at Merkle, A Dentsu Company
January 1, 2022 - July 1, 2024
Led frontend development efforts, engineered reusable components (including a PLP-friendly PWA and marketing tiles) for flexible site customization. Implemented lazy loading and masonry layouts to boost performance. Integrated components with page designer, content slots, and assets to speed up customization. Delivered pixel-perfect UI across browsers and completed projects on time, contributing to team outcomes and growth. Built features such as Search by Voice using Azure AI, Drag-and-Drop Product Checkout Journey, and Product customization pages, contributing to measurable company growth.

Education

Master of Computer Application at Banaras Hindu University
November 1, 2020 - June 1, 2022

Qualifications

Salesforce AI Associate Certificate
January 11, 2030 - February 17, 2026

Industry Experience

Software & Internet, Retail, Professional Services