I'm a senior designer with over 10 years of experience across branding, digital products, and marketing. I've worked in agencies, corporate teams, and my own ventures, leading projects from concept through to launch. My work focuses on clear visual systems, practical UX, and business-driven design decisions. Since 2020, I've built and operated my own brands, designing everything from identity and websites to booking systems and mobile-first products.

Didi Sena Crea

I'm a senior designer with over 10 years of experience across branding, digital products, and marketing. I've worked in agencies, corporate teams, and my own ventures, leading projects from concept through to launch. My work focuses on clear visual systems, practical UX, and business-driven design decisions. Since 2020, I've built and operated my own brands, designing everything from identity and websites to booking systems and mobile-first products.

Available to hire

I’m a senior designer with over 10 years of experience across branding, digital products, and marketing. I’ve worked in agencies, corporate teams, and my own ventures, leading projects from concept through to launch.

My work focuses on clear visual systems, practical UX, and business-driven design decisions. Since 2020, I’ve built and operated my own brands, designing everything from identity and websites to booking systems and mobile-first products.

See more

Work Experience

Founder & Lead Designer at Live Lagom / H14 Agency / Product Projects
January 1, 2024 - Present
Founded and built multiple brands across wellness, e-commerce, and digital products. Designed brand identities, websites, booking systems, and marketing assets. Led creative direction across physical and digital experiences. Built and launched an outdoor wellness brand, e-commerce line, and digital products. Managed end-to-end design: brand, UX, UI, campaigns, and product direction.
Lead Designer at Penco Financial Services / Which Mortgage
January 1, 2018 - January 1, 2024
Led brand and digital design across multiple companies within the group. Partnered with the CEO to redesign the core financial brand. Created and maintained company-wide brand guidelines. Designed UX/UI for digital platforms, including wireframes and prototypes. Produced marketing campaigns, digital assets, and print materials.
Creative Designer at Bloom Advertising
January 1, 2014 - January 1, 2017
Designed print, digital, and social campaigns for agency clients. Worked with art directors and clients to define project scope. Delivered branding, POS, and marketing materials across sectors.
UI Designer at Huggity
January 1, 2013 - January 1, 2013
Designed UI and visual systems for digital products. Worked with the UX team on wireframes, prototypes, and final interfaces.

Education

BSc (Hons) Digital Technology, Design and Innovation at Digital Skills Academy, Dublin
January 1, 2018 - February 18, 2026
Bachelor’s Degree in Advertising at Uniso University, São Paulo, Brazil
January 1, 2007 - February 18, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Other