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I'm a Textile & Graphic Designer with over 10 years’ experience designing commercial ranges across socks, loungewear, underwear and licensed brands. I currently work at SOCKSHOP, delivering end-to-end design from trend research and range design through to factory liaison, packaging, marketing assets and in-store POS. I'm highly experienced working cross-functionally with buyers, sales and suppliers, with a strong understanding of commercial design and brand consistency. I'm seeking a new creative challenge within a fast-paced, design-led environment.…I'm a Textile & Graphic Designer with over 10 years’ experience designing commercial ranges across socks, loungewear, underwear and licensed brands. I currently work at SOCKSHOP, delivering end-to-end design from trend research and range design through to factory liaison, packaging, marketing assets and in-store POS. I'm highly experienced working cross-functionally with buyers, sales and suppliers, with a strong understanding of commercial design and brand consistency. I'm seeking a new creative challenge within a fast-paced, design-led environment.

Holly Picthall

Designer, Graphic Designer, Textile Designer, +2

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I'm a Textile & Graphic Designer with over 10 years’ experience designing commercial ranges across socks, loungewear, underwear and licensed brands. I currently work at SOCKSHOP, delivering end-to-end design from trend research and range design through to factory liaison, packaging, marketing assets and in-store POS. I'm highly experienced working cross-functionally with buyers, sales and suppliers, with a strong understanding of commercial design and brand consistency. I'm seeking a new creative challenge within a fast-paced, design-led environment.…I'm a Textile & Graphic Designer with over 10 years’ experience designing commercial ranges across socks, loungewear, underwear and licensed brands. I currently work at SOCKSHOP, delivering end-to-end design from trend research and range design through to factory liaison, packaging, marketing assets and in-store POS. I'm highly experienced working cross-functionally with buyers, sales and suppliers, with a strong understanding of commercial design and brand consistency. I'm seeking a new creative challenge within a fast-paced, design-led environment.

Available to hire

I’m a Textile & Graphic Designer with over 10 years’ experience designing commercial ranges across socks, loungewear, underwear and licensed brands. I currently work at SOCKSHOP, delivering end-to-end design from trend research and range design through to factory liaison, packaging, marketing assets and in-store POS.

I’m highly experienced working cross-functionally with buyers, sales and suppliers, with a strong understanding of commercial design and brand consistency. I’m seeking a new creative challenge within a fast-paced, design-led environment.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Designer at SOCKSHOP & ELLE DESIGNER, DREW BRADY & CO.

January 1, 2015 - Present

Design socks, loungewear and underwear across five in-house and licensed brands for men’s, women’s and kids’ ranges. Manage the full design process including trend research, concept development, range planning, artwork, packaging and marketing assets. Liaise directly with overseas factories to develop samples, approve products and packaging, ensuring design intent and quality standards are met. Produce detailed product specifications to support seasonal ordering and production. Work closely with buying and sales teams to ensure ranges align with commercial targets and customer needs, often dealing directly with B2B customers. Design and approve packaging, brochures, POS and sales materials for retail and wholesale use. Organise, style and art-direct photoshoots for use across e-commerce, social media and marketing. Support seasonal marketing campaigns, creating short-form video content for Instagram and TikTok. Work independently across multiple brands with a high level of respon

Sales Assistant at Laura Ashley

January 1, 2014 - January 1, 2015

Delivered high levels of customer service across home, fashion and gifting departments. Promoted to Key Holder, responsible for opening and closing procedures, cash handling and customer returns.

Apprentice Milliner at Hat Therapy

January 1, 2012 - January 1, 2012

Produced bespoke hats and accessories, developing strong craftsmanship and attention to detail. Adapted designs in response to client feedback and bespoke requests.