Available to hire
Professional with 9 years of experience in the digital field. A transversal vision, strong organization skills and attention to detail drive my way of working. Always eager to experiment and take on new challenges, I decided to broaden my professional perspective by specializing in UX/UI Design, where I can combine strategy, analysis and creativity.
My goal is to improve people’s lives by creating digital experiences that are not only beautiful, but also functional and meaningful.
Experience Level
Language
Italian
Fluent
English
Advanced
Spanish; Castilian
Intermediate
Work Experience
E-COMMERCE MANAGER at Velasca srl
February 15, 2021 - Present- Implementation of UX/UI strategies to improve user navigation and conversion: menu optimization, filters, wishlist, search bar, quick add to cart, drawer, sticky bar, redesign of product cards, PDP and PLP.
- End-to-end management of the e-commerce platform. Ideation and contribution to the design of the technical management infrastructure to make product information and media content upload operations more efficient.
- Cross-functional collaboration to design and test new features and maintain high standards of site operations and scalability.
- Design, creation and optimization of e-commerce pages to increase sales, funnel optimization, KPI monitoring and analysis, functionality testing.
SOCIAL MEDIA MANAGER E CONTENT CREATOR at DadoNet Web & Communication
January 1, 2016 - January 1, 2019- Management of clients’ social media channels (FB, IG).
- Management and content updates for clients’ websites.
E-commerce Manager at Velasca SRL
January 1, 2020 - January 1, 2026Implementation of UX/UI strategies to improve user navigation and conversion: menu optimization, filters, wishlist, search bar, quick add to cart, drawer, sticky bar, redesign of product cards, PDP and PLP. End-to-end management of the e-commerce platform. Ideation and contribution to the design of the technical management infrastructure to make product information and media content upload operations more efficient. Cross-functional collaboration to design and test new features and maintain high standards of site operations and scalability. Design, creation and optimization of e-commerce pages to increase sales, funnel optimization, KPI monitoring and analysis, functionality testing.
SEO & Social Media Manager at Madreterra Caffè
January 1, 2017 - January 1, 2018On-site and off-site SEO optimization. Social media marketing for Facebook. Website restyling for madreterracaffe.com
Social Media Manager / Content Creator at DadoNet Web & Communication
January 1, 2016 - January 1, 2019Management of clients’ social media channels (Facebook, Instagram). Management and content updates for clients’ websites.
Education
Executive Master in UX/UI Design at BOOLEAN
April 29, 2025 - October 31, 2026Design Thinking, User Research, User Experience, User Interface, Design System, Wireframe, User flows, Prototyping. | Final project: YourSpace
Professional course in E-Commerce Management at SDA BOCCONI
February 21, 2026 - February 21, 2026Executive Master in Entrepreneurship and Business Strategy at SDA BOCCONI
February 21, 2026 - February 21, 2026Executive Master in Entrepreneurship and Business Strategy at SDA Bocconi
January 11, 2030 - February 21, 2026Bachelor’s Degree in Communication Sciences for Cultures and Arts at Università degli Studi di Palermo
January 11, 2030 - February 21, 2026Qualifications
Executive Master in UX/UI Design
January 11, 2030 - February 21, 2026Executive Master in UX/UI Design
January 11, 2030 - February 21, 2026Executive Master in Entrepreneurship and Business Strategy
January 11, 2030 - February 21, 2026Professional course in Ecommerce Management
January 11, 2030 - February 21, 2026Industry Experience
Consumer Goods, Manufacturing, Software & Internet, Retail, Professional Services, Media & Entertainment, Education
Experience Level
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